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What we're about

Public Group

Let's get together and discuss topics that surround the design and product fields. The HCD book club hopes to supplement designers, researchers, product-focused roles, and marketers (anyone is welcomed) with books on topics such as behavioral economics, A.I., hospitiality, anthropology, psychology, etc. All these fields study how people behave. Understanding behavior is also a key part of many of our roles. So let's get academic and discuss how learnings from these broader fields could be applied to our work.

The plan is to have a meet up about every six to eight weeks so that we can dive into books that are a little more in-depth. Chicago already has a great UX book club (, so make sure to check them out!

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