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Engineering New Products: How to get the best out of your engineers

  • Sep 18, 2014 · 6:00 PM
  • This location is shown only to members

Perry Parendo is an engineers engineer, a coach and mentor called in when there are technical problems that need to be solved and past processes are not solving them.

When Perry started the company, it was all about Design of Experiments (DOE). His unique and applied training model, and insightful analysis and interpretation of results, provides project acceleration that was not previously experienced. As he worked together with clients, the organizations would find other "related" areas where they needed work or training so we added that to our project scope. It did not take long for companies to ask "can we do these tasks sooner?" That moved us upstream in the development process to performing risk assessments. The eventual risk plan, or test strategy, could also include DOE but it is not required. Then it grew into helping organizations understand the New Product Development process, and even forming temporary groups to help bring things from idea to market.

The common theme to it all? Coaching. It is not just the math or equations. It is not just lecturing a class or having theories. It is not just writing a report. It is the outcome for the effort and the impact on the players. It is reading the situations and understanding the options to react. DOE remains our core - we have not moved away from it at all. It is now applied in a broader manner.

Again, this is where the basketball coaching and the business/ technical coaching fits together. Everything our company offers relates to coaching the players, improving the skills, and doing what it takes to win the right way.

Perry began developing and seeing results from his DOE techniques at the GM Research Labs in 1986. He has refined and tested them in various environments, including automotive, aerospace instrumentation, defense industry armament technology and medical products in roles ranging from R&D, to design and production. His unique insight into how DOE is best used has saved time and money while solving problems in all of these industries.

Parendo has been grooming a new generation of experts at the University of St. Thomas through his teaching since 1996. He has spoken to domestic and international audiences on the use of DOE techniques including the ASQ Minnesota Quality Conference, the Minneapolis Area Reliability Consortium, and the Society of Cost Estimating Analysts in Toronto. He has consulted in a wide range of industries such as consumer products, biomedical products and heavy equipment. He received his Mechanical Engineering degree from the University of Minnesota. He is registered as a professional engineer in the State of Minnesota.

To see an online resume, check out his profile on LinkedIn. Or for a traditional resume, use this link.

About the Meetup

Meet other entrepreneurs and independent product developers.   Bring your questions and "group-source" the answers.  Hear from specialized experts willing to share their insights.  Get energized and stay motivated to pursue your goals.  Relax and have interesting conversations.  Participants have found clients and collaborators through this Meetup.

Software, electronics, life sciences, med tech, services, products, materials, designs--innovators of a wide variety of value propositions participate. Both for-profit and non-profit entrepreneurs participate.  Many are starting their second or third business.  A partner in McKinsey & Company (NYC) turned up one evening. We have enjoyed meeting people from China, Korea, Saudi Arabia, Italy, India, Bangladesh and other countries.  Many are newcomers to Minneapolis/St. Paul.  Multi-generational, our age range has been 20 to 70+.  Several investors make periodic visits for those of you looking for capital.

Let the host know what kind of expert you would like to have at a future meeting and feel free to refer speakers.


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  • Steve S.

    Updated my profile, check it out...let's network!

    August 26, 2014

  • Colette D.

    Really looking forward to this. I missed my opportunity to say what I'd be interested in for future meetings: Funding (crowd funding??) for prototype development and / or educational product development. Thanks!

    August 26, 2014

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