Your team might be full of superstars, but you shouldn’t have superhero expectations of them.
Is sifting through your own data like stepping in quicksand? With marketing automation tools (used correctly) like Eloqua, Marketo, and Hubspot, it doesn’t have to be such a struggle.
Using the right tools can help you see who’s engaging with your product or service and where they are in the sales cycle. Knowing the right information about your potential customers can help you have more relevant conversations that lead to closing deals.
So, ready to dive in to all the data? Don’t let your team sink—listen to the experts on marketing automation.
We will discuss:
• How to grow and strength an online community of potential customers.
• How marketing automation tools have changed the way we do business
• Which tools are right for your company
• How drip campaigns work (and don't work)
• Lead scoring: Spend time to save time
Don't miss this great panel. RSVP today!
Hal Newton (http://www.linkedin.com/profile/view?id=26106&locale=en_US&trk=tyah2&trkInfo=tas%3Ahal%20newto), Founder of PageMutant (http://www.pagemutant.com/)
Atri Chatterjee (http://www.act-on.com/about-us/leadership), CMO of Act-on (http://www.act-on.com/) (flying in from San Francisco)
Corsource (http://www.corsource.com/) - Business intelligence consulting, technical development and technical staffing.
Technology Association of Oregon (http://www.techoregon.org/) - dedicated to bringing together some of the brightest minds in the technology industry
CrowdCompass (http://www.crowdcompass.com/)mobile apps for conferences and meetings