07:00 - 07:30 Self Introduction, exchange business cards
07:30 - 08:00 Best Practices for Corporate Blogging - Presenter: Zach Hofer-Shall, a Social Media Consultant
08:00 - Discussion, networking
We are fortunate to have a social media expert, Zach Hofer-Shall, to give a presentation on corporate blogging.
Zach Hofer-Shall is a Social Media Consultant specializing in helping companies of all sizes utilize the social web to connect to their customers, engage in the conversation, and push interactive marketing and organic search engine optimization initiatives. He has launched and advised over 20 blogs in the last few years, some of which have gained tens of thousands of monthly readers. He currently runs a personal blog on Web 2.0 technology at http://ampersanddot.c... (http://ampersanddot.com/blog).
If you would like to present a case study, let me know ahead of time. I do want to make sure that the presentation is valid and good use of everyone's time.