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3 Facets of Customer Communications-Digital Campaigns, PR & Marketing Automation

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Google CampusTLV

Electra Tower, 98 Yigal Alon St., 34th Floor · Tel Aviv-Yafo

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3 Facets of Customer Communications: Digital Campaigns, PR, and Marketing Automation, June 7, 6 PM, Tel Aviv

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Hi, Everyone,

We’re happy to invite you to IsraelStartupNetwork’s upcoming event – “3 Facets of Customer Communications: Digital Campaigns, PR, and Marketing Automation”– to be held on June 7th, 6-9 PM, at Google’s Tel Aviv Campus, Electra Tower, 98 Yigal Alon Street, 34th Floor.

This event is part of Geektime Techfest Week. (*See below for more info on the Techfest and the ISN discount code for Geektime Next.)

The event will cover critical issues regarding startup marketing options, determining priorities, and tips to maximize the value of budget outlays.

Note: Parking is available on the street – and at the Electra building from 5 PM to 6 AM for NIS 15 for Campus Tel Aviv members. Bring your parking stub for the discount.


Amy Kenigsberg, K2 Global Communications

Amy Kenigsberg is the co-founder & a principal consultant at K2 Global Communications. a premier American-run boutique PR and customer-communications company based in Israel. She’s spent more than a decade supporting technology companies in their efforts to generate sales leads in the international market. Her intuitive grasp of technology and inherent understanding of solutions’ value lets her translate the how, what and whys of products into clearly focused “What’s-in-it-for-me” communications, including public relations, social media, and content marketing.

Kelli Brown, PixelPointPress

Kelli Brown is the founder and CEO of Pixel/Point Press. Kelli is a veteran of print and web publishing, who left journalism for digital marketing in 2007. She built on her web development background and embraced the social web as a marketing platform from its inception. In her role at Pixel/Point Press, Kelli implements marketing automation plans and strategies for clients, helping them hone their content and scale their growth with both organic and paid outreach. She is a frequent speaker and consults with clients to overcome marketing challenges and exceed their goals.

Perry Nalevka, Penguin Strategies

Perry Nalevka is the CEO of Penguin Strategies, started by Startup Veterans, focuses on scaling B2B marketing strategy and execution for technology companies. Penguin is the only Hubspot Diamond agency in Israel and one of the top ten HubSpot agency partners worldwide. In the past 20 years Perry has been part of leadership teams in B2B technology startups in Israel and the US. His role prior starting Penguin was VP of Sales & Marketing for MobileMax and publicly traded Startup.

Presentations will be followed by a panel discussion and Q&A.


6:00 to 6:30 – Registration and Networking

6:30 to 8:00 – Presentations

8:00 to 8:30 – Panel and Q&A

8:30 to 9:00 – Networking

We look forward to seeing you all there.

*About Geektime Techfest Week and the ISN Discount for Geektime Next.

Geektime ( ( week is Israel's largest technology festival, hosting dozens of tech events throughout the week with over 25k entrepreneurs, investors, developers, tech execs, and media attending them.

The main event is the annual Geektime Next ( – the largest startup conference in Israel. For the ISN member discount, use this code: GT17ISN.

The festival will also host Geektime Code (largest developer conference in Israel), Israel Mobile Summit (Largest mobile industry event in Israel), Israel Edtech Summit (Biggest Edtech event in Israel), ISDEF Expo (Biggest HLS and Cyber expo and conference in Israel), Cann10 (Medical Canabis Conference), Open Stack Israel and dozens of meetups, side-events and other conferences during the week, all with the goal of contributing real value to the local tech community. For the full schedule click here.