How APPs Can Grow Your Business!

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The Jerusalem Business Networking Forum - JBNF
invites you to the Jerusalem App Event, 2013:

How APPs Increase Your Business:

The Megatrend that is Redefining the IT World

On Wednesday, December 25, 2013, at 5:45 pm (presentations are followed by networking until they kick us out at 9:00pm)

Why is an app an essential commercial ‘must’?

It's not just internet companies; it seems that everyone has an app. Shops, Egged, even lawyers and accountants these days have an app associated with their business. The smartphone has become the true mobile computer, taking over from laptops and with over 1 billion new smart phones annually, they are driving the computing and software market. Apps, the software for smart phones, caters to a market over ten times larger than the traditional computer market and growing.

Why does my business need one? How does my business get one? Your business may possibly not be relevant without an App! How do I create a start up that makes apps? Does it matter if I have an Android or an Iphone?

JBNF has a great panel coming to give answers to these questions and more. It is an event that will provided something for everyone, from the expert down to the person who is too bamboozled by the jargon to even know what to ask. It will be a great opportunity to see what Jerusalem has to offer in terms of Apps development and resources.


Moderator: Michael Horesh, JBNF

Opening Greeting: Dr Avi Kay, JCT

Lavi Peled, Posh Consulting

"Why go Mobile? The Key Consideration in Mobile Solutions?"

David Sigal

"Who is the Audience? Smartphone or Android? How can You interact with Potential Clientele?"

Lior Yekutiel, Developer Relations, Nokia

"The Market for APPs and How to Create a Successful Biz Model"

This is another JBNF networking opportunity! Hope to see you there!

Entrance fee: NIS20

For more information, contact Joe, Avigail, Michael, Marna and Uzi at: [masked]


Lavi Peled

Lavi Peled is the Biz Dev Manager at Posh Consulting, Microsoft 2013 Partner of the year. He loves bringing new businesses to the mobile world, small and large. He will explain about the Usability, UI and UX as key factors to developing an application.

David Sigal

David Sigal has a degree in business management and technology marketing from Jerusalem College of Technology and in the past 7 years he has managed a number of technology projects ranging from organizing WIMA - an NFC conference in Monaco and more recently running appSTUDIO - a mobile app development studio that produced apps as diverse as kids educational games for TJ & Pals, to diamond inventory apps for André Messika and SDE Group to a community app for Janglo. Now David is busy with POD - a social product review startup that he co-founded with his partners.

Lior Yekutiel

Lior Yekoutieli is heading the Nokia Developer Relations activities in Israel, and is an active contributor to the local mobile and tech community. With over 20 years of experience in the hi-tech and mobile domains, Lior spent most of his career with Comverse, where he held various senior management positions in Israel and abroad. Among other roles, Lior was the Technical Director of Comverse in France, CTO of the Asia-Pacific Division and AVP, head of the Mobile Software department. Before joining Nokia, Lior has been leading technology scouting and business development activities mainly between France and Israel, specializing in advising to large European companies in searching for innovative startups and technologies in Israel. Lior is also a volunteer organizer of Mobile Monday Tel Aviv.