Past Meetup

KC Analytics - Podcasting & Mobile App Analytics

This Meetup is past

14 people went

Every 3rd Tuesday of the month

InfoDeli.com

2107 Grand Blvd. Suite 208 · Kansas City, MO

How to find us

Located in the Historic Western Auto Building in the Crossroads Area of Kansas City.

Location image of event venue

Details

Topic: Podcast Analytics & Engagement Metrics for Content Marketers & Podcast Advertisers.

Details: We'll learn about podcasting metrics from the point of view a podcast publisher and a podcast advertiser. We'll take a look at podcasting as an additional content marketing channel and the need to integrate podcast tracking metrics into your analytics and ROI tracking skill sets. Many podcasts have a companion mobile app that also delivers metrics and other types of content that can be tracked and used to measure additional content engagement.

Speaker: Rob Walch (https://www.linkedin.com/in/podcast411) is the Vice President of Podcaster Relations for Libsyn. Libsyn (https://www.libsyn.com/) is the worlds largest podcast hosting service and podcast analytics provider. Rob has presented at over 100 events on the subject of podcasting and is consistently voted one of the most influential people in podcasting. He is also the host of the award winning podCast411 podcast and the Today in iOS (iPhone) Podcast – The first and largest podcast about the iPhone - http://www.todayinios.com

Hosts: http://InternetMarketingWorks.com and InfoDeli.com (http://infodeli.com) will be hosting the Kansas City Web Analytics & Marketing Metrics Group.

Schedule*:

6:45 - 7:00 Welcome and Networking with food and drink
7:00 - 8:00 Main Speaker - Rob Walch, VP Podcaster Relations with Libsyn.
8:00 - 8:30 Group Discussion - Q&A
8:30 - 9:00 Informal breakout sessions for specific Q&A among group members or networking.

* The actual agenda is flexible depending upon speaker's presentations and length of Q&A.

All attendees are encouraged to email questions to be answered at the event to Breht Burri at [masked]

Parking: Free Parking on Grand Blvd on both east a west sides of the street.