SEMPO Cities KC | KC Search Conference

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Details

REGISTER NOW! (http://www.sempo.org/events/EventDetails.aspx?id=1010070&group=)

USE "KCSEM2017" FOR A 20% Discount (http://www.sempo.org/events/EventDetails.aspx?id=1010070&group=)

When: November 1, 12:00pm - 6:00pm
Where: Lifted Spirits Distillery, 1734 Cherry St, Kansas City MO 64108

Cost: Complimentary for SEMPO members / $50 for non-members

We are eager to announce the third annual SEMPO Cities Search conference. We thank SEMPO Cities Kansas City for their 20% discount code provided to the Kansas City Web Analytics & Marketing Metrics Group Members.

Kansas City event, The KC Search Marketing Conference.

Kansas City, alongside 11 cities nationwide, will host a SEMPO Cities event which as we experienced in the past few years is a great day of networking and learning all things in the world of Search Marketing. After enriching our minds all afternoon we will host a happy hour event to network and further discuss the topics of the day.

Agenda

12:00 - 12:45: Registration

12:45 - 1:00: Opening Remarks

1:00 - 2:10: Organic Search Today, Tomorrow, Forever!

The Organic Search landscape is changing as quickly as it ever has. Whether it is ”Mobile” or “Voice Search”, how does today’s SEO manage and maintain a successful approach to Organic Search marketing? Learn from the professionals of the SEO world as they provide insight on what’s working, what’s not and how to be a cutting-edge marketer or a part of a team that is going to get noticed. From tools and tactics to process and strategy, you don’t want to miss out learning from these in-house and agency marketers.

Speakers:

Michael Solms, Sr. VP of Product, Go Local Interactive

Matt Lacuesta, Digital Marketing Strategist, The Integer Group

Tylor Hermanson, Sr. Manager Search Strategy, Intouch Solution

Kevin Pike, President, Rank Fuse Interactive

2:10 - 2:30: Break (Lucky Orange Subscription Giveaway)

2:30 - 3:40: Paid Search: Staying Ahead of the Curve and Getting More From it!

Paid Search has brought about so many possibilities but do we do it all, or become great within a few areas? From Remarketing to simply re-thinking things, our panel of Paid Search professionals provide great insight into how to make your budget turn into ROI worth bragging about. Whether you are splitting spend to advertise in other areas of emerging opportunity such as Social Media, or wondering if up-and-coming advertising technologies such as programmatic advertising are worth it, our panel of bright minds will shed light on where we go from here as it relates to Paid Search!

Speakers:

Craig Paddock, President, Plaza Digital

Adam Seybold, Digital Paid Media Manager, DEG

Alan Schieber, Paid Media Manager, Gennessee

Patrick Gordan, Director of Digital Marketing, Voltage

3:40 - 4:00: Break (Lucky Orange Subscription Giveaway)

4:00 - 4:30 Keynote: How Search Will Survive the Technological Revolution

Speaker:

Heather Physioc, Director of Organic Search, VML

4:30 - 6:00: Networking & Happy Hour

REGISTER NOW! (http://www.sempo.org/events/EventDetails.aspx?id=1010070&group=)