2941 West Broadway, Vancouver, BC
Do you know what to do when people publish negative comments online about your brand? Do you know how to react to online discord and controversial internet trolls?
Blair Kaplan, President of Blair Kaplan Communications, will walk you through how to turn negative online postings into online positives for your business.
Blair has built effective strategies to help brands DEFINE their story instead of DEFENDING their brand online. These same strategies will help you rise above internet trolls and online bullies.
* Basic PR tools to help elevate your brand’s online reputation
* Different types of Internet Trolls / online hate
* The steps to take to track and monitor this communication
* Where to focus your energy and attention in mending negative situations
Blair specializes in creating conversations and managing perceptions for both large and small companies around the globe. Since 2008, she has worked with several major global companies in the fashion, hospitality, beauty, sports, transportation, and entertainment industries including a global TV show that broadcasts around the globe.
Digital communications ignite her passion; love for travel, music, and adventure keep her creativity flowing. Get to know Blair Kaplan better by coming to her presentation and by visiting https://www.linkedin.com/in/blairdkaplan.
7:45 - 8:15 am: Sign in, get your coffee and snack early. Be ready to enjoy camaraderie and develop business trust.
8:15 - 8:45 am: Snack Sponsor (5 min.), Success Circle...20 second insight on who you are and how your business can help others to succeed.
PARKING REMINDER: City parking meters kick in at 9am
UNLIMITED FREE PARKING on West 10th & 11th Ave.
8:45 - 9:30 am: Keynote presentation
9:30 - 10:00 am: Door prizes; share and learn camaraderie continues DOOR PRIZE donors: Contact Judy if you have a product/service to promote.
SNACK SPONSOR: Contact Judy how you can be snack sponsor of the month and promote your business for 5 minutes to a captive audience. See list of current sponsors. http://www.meetup.com/KitsilanoBusinessLeaders/messages/boards/thread/49297242
Regular attendees get preference for snack sponsorship.
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Refunds are not offered for this Meetup.