Past Meetup

August Meetup: How to Write Ridiculously Good Headlines

This Meetup is past

35 people went


Rue Etraz 4 · Lausanne

How to find us

Up the elevator on the 3rd floor!

Location image of event venue


Welcome back from summer, WDSers!

Still struggling to write headlines which will convince your customer to take action? If you have ever agonized over the blank screen waiting for inspiration and wondered how you will manage to write winning copy - never fear.

This month, Fiona Cook, Digital and Content Marketing Specialist with IMD, Lausanne, reveals the main secrets of consumer psychology which will convert your customers to take action.

She will also share a choice of practical headline writing tools to enable you to build your very own headlines fast.

Ready to bump up your headline game? Then join us, and bring a friend!

Doors open at 18:00
Presentation 18:45
Wrap and by 21:00

New to WDS meetups? These meetups are for the community, by the community and are known for good connecting, great conversation and an unbeatable community-led happy hour afterward.

Sweet, salty, or something to drink? Drop a note in the messages below letting us know what you will bring to contribute to the after-party.

For anyone who would like to keep the convo going after 21:00, there are wonderful bars across the street!

We look forward to seeing you on Wednesday!