Running Lean Workshop by Ash Maurya, founder of USERcycle, author of Running Lean
Hosted by David Skok and Antonio Rodriguez of Matrix Partners and co-sponsored by the Lean Startup Circle Boston
***Attendees are encouraged to bring a laptop in order to participate in workshop exercises.***
HubSpot Offices,25 First Street, 2nd Floor
Cambridge, MA 02141
Wednesday, May 25th
2:00 p.m. - 6:00 p.m.
Registration opens at 1:30 p.m. A cocktail reception will follow the workshop.
Most startups fail. Not because they fail to launch what they set out to build, but because they waste time building the wrong product. Running Lean was developed through rigorous testing of Lean Startup, Customer Development, and Bootstrapping techniques on dozens of products.
This in-depth, hands-on workshop is designed for early-stage tech entrepreneurs who want to raise their odds for building successful products. We'll go beyond the typical overview of the Lean Startup methodology and instead go deep into such key questions and challenges as:
* What is customer development?
* What is a lean startup?
* How do I document my business model?
* How do I find early customers?
* How do I test my business model?
* How do I build and measure what customers want?