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Running Lean Workshop with Ash Maurya, co-sponsored with Matrix Partners

Running Lean Workshop by Ash Maurya, founder of USERcycle, author of Running Lean

Hosted by David Skok and Antonio Rodriguez of Matrix Partners and co-sponsored by the Lean Startup Circle Boston

 ***Attendees are encouraged to bring a laptop in order to participate in workshop exercises.***


HubSpot Offices,25 First Street, 2nd Floor

Cambridge, MA 02141


Wednesday, May 25th

2:00 p.m. - 6:00 p.m.

Registration opens at 1:30 p.m. A cocktail reception will follow the workshop.

Workshop Overview
Most startups fail. Not because they fail to launch what they set out to build, but because they waste time building the wrong product. Running Lean was developed through rigorous testing of Lean Startup, Customer Development, and Bootstrapping techniques on dozens of products.

This in-depth, hands-on workshop is designed for early-stage tech entrepreneurs who want to raise their odds for building successful products. We'll go beyond the typical overview of the Lean Startup methodology and instead go deep into such key questions and challenges as: 

*       What is customer development?
*       What is a lean startup?
*       How do I document my business model?
*       How do I find early customers?
*       How do I test my business model?
*       How do I build and measure what customers want?

Join or login to comment.

  • Richard J. B.

    Lean Startup methodologies are still evolving, but Ash showed some useful preliminary tools for planning.

    May 26, 2011

  • A former member
    A former member

    great talk. nice workshop and presentation.

    May 26, 2011

  • Kiran (A.K.) A.

    Thanks for a very informative session.

    May 26, 2011

  • Yuri R.

    Great talk with a very knowledgeable speaker! Very valuable hints given by Ash Maurya. Need to mention that the cocktail right after the talk was awesome.

    Feedback: having the speaker using a mic would have been great.

    May 26, 2011

  • A former member
    A former member

    great agenda, well executed

    May 26, 2011

  • Ilya B.

    Awesome workshop! Ash knows what he's talking about. The book and are good tools!

    May 26, 2011

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