Past Meetup

What is the Return On Investment of Innovation? by Tristan Kromer

This Meetup is past

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As product managers, we are often asked a single question when we propose a new product: What’s the Return on Investment (ROI)? What's the Net Present Value?

There has to be a Return on Investment (ROI) or we can’t get funding for the project. The details may vary, but the entire conversation makes no sense and has to stop. Finance and Product need a shared framework to stop talking about ROI and start talking about investing in Innovation Options for the future of their company.

This talk will focus on how to change the dialogue and invest in innovation like a venture capital investor.

About Tristan:
Tristan helps product teams go fast. As a lean startup coach, Tristan works with product teams and innovation leaders around the world to apply lean startup principles to teams and innovation ecosystems. Tristan designed lean startup programs such as the Build or Die Bootcamp for TechBA (Mexico) and the Lean Reactor (Belgium). He has worked with companies ranging from early stage startups to >$1B USD revenue (Swisscom, Pitney Bowes). Tristan regularly speaks and gives workshops with organizations such as the Stanford Center for Entrepreneurial Studies & D-school, General Electric (GE), and more.

Tristan blogs about Lean Startups & Innovation Ecosystems at: