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Customer Development Workshop With Tristan Kromer

How to use Customer Development techiques to nail a sustainable business model for your product or service

- Customer development process and methodology
- Customer development techiques
- Customer development excercises



Tristan is responsible for running the global community of Lean Startup Circles around the world, which the Helsinki Meetup group is a member of.

Tristan's career experience include:

• Executive in Technology industry;
• International management experience in the United States, Germany, Switzerland, and Vietnam;
• Mentor at Lean Startup Machine, Seedcamp, Startup Monthly, TechBA "Build or Die" Bootcamp, BUILD, etc.;
• Speaker at Lean Startup Machine, Silicon Valley Bleeding Edge Ruby, TechBA "Build or Die" Bootcamp, etc.;
• Organizer of StartupWeekend, Lean Coffee, TechBA "Build or Die" Bootcamp, etc.;
• Advisor to various Silicon Valley based startups;
• International education in the United States, Germany, and Taiwan.


entrepreneurship, lean startups, startups, customer development, ruby on rails, international management, cross cultural management, marketing, emarketing, troubleshooting, project management, product management, change management, financial analysis

Ps. If you want to have an invoice for this, please sign up for the event and send an email to [masked] with billing details. The price is 50 € + vat (23%).

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  • Petri S.

    Thnx for organizing! Parts OK, but on such an exciting topic we could have gotten more out of it. To me, the following focus & flow would have been delicious: 1) example business model as a basis (on Osterwalder's BMC), 2) (group) identifying hypothesis to be tested + testing methods (incl MVPs) 3) short “persona” & interview exercise 4) returning to the business idea & considering potential pivots based on the simulated learning. (Yesterday item 3 was overemphasized) This would have given the bunch a pretty good practical basis for building & running their own tests on their idea’s hypothesis. If this has been covered in other events already (my first Lean HKI one) & this was just to add some spices to the soup, then it simply was my expectations that were wrong. PS. For the Finnish literate: If of interest, you can find my blogs/book reviews on The Four Steps to the Epiphany & The Lean Startup behind this link:

    CU, Petri

    October 9, 2012

  • Petri S.

    Parts OK, but on such an exciting topic we could have gotten more out of it.

    October 9, 2012

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