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Startup Storm- networking for technology & digital startups

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Following on the stupendous success of our Startup Storm series on 6th June, 5th July, and 2nd August, 13th September and 11th October, Niddoo Fashion is proudly hosting " Technology Meets Creative Startup Storm" on 7th November at International House - a unique networking event for innovating startups in Technology, Digital, Fashion & Creative industries!

Entrepreneurs with an innovation to protect and monetise your Intellectual Property , don't miss out on this once-in-a-lifetime opportunity! With compliments of

Creative Startups Featured in November Startup Storm

Niddoo fashion Smartzer Coutallure dozens of successful Tech startups!

What : A unique networking event exclusively for Tech startups at the cutting edge of innovation

When: 7th November 18:30-21:00

Networking: 18:00-18:30 and 20:30-21:00

Where: Rainmaking Loft, International House, 1 Saint Katharine's Way, London

Sponsored by Niddoo Fashion Kilburn & Strode LLP

Presentations & Talks : 18:30pm to 20:30pm

Talk by kilburn & Strode: Intellectual Property Strategy for Software & IT products & digital innovations
Presentations by: Smartzer & Coutallure

Register now at

Free tickets for students, bootstrapping startups, folks looking for work and event volunteers on first come first serve!

Untangling the intangible: exploring how Intellectual Property Rights can help your business grow and prosper

Intellectual Property Rights (IPRs) can be essential for protecting a creative idea, a memorable brand, or a great product. However, there is much confusion out there regarding what can be protected and how. This seminar puts the spotlight on the different types of IPRs and how they can be used to protect your business. With software-based businesses being at the heart of London’s fast expanding tech scene, this seminar focuses on protecting software including considerations regarding how copyright, which requires no registration, can help your business and how the master of all IPRs, patents, can be used to protect software in the UK, Europe and beyond. Finally, the seminar will provide guidance regarding how to develop a cost-effective worldwide IP strategy that puts your business in the best place as you start to consider expanding globally.

Kilburn & Strode understands the point where business, innovation and the law meet. Wholly dedicated to intellectual property, the firm is known for delivering practical, jargon-free advice that helps clients to protect and profit from their IP interests.

Nick Shipp, Associate Kilbrun & Strode, Patent Attorney, has a background in electronic engineering and specialises in providing patent advice for both hardware and software based inventions. A particular specialism of Nick’s is advising on global strategies for patenting business methods and computer-implemented inventions such as mobile phone apps. The various services that Nick is able to provide include patent drafting, patent prosecution, portfolio management, due diligence services such as infringement opinions, and global IP strategies. Nick deals with a range of clients from large blue-chip companies to SMEs and has a particular interest in assisting start-ups in understanding and protecting their IP.

Arifa Khan , founder of Niddoo Fashion, is an investment banker, an acclaimed painter, and a fashion designer and has taken short courses in Fashion Design at the London College of Fashion. She organised the first ever fashion show at the Wharton School of Business, University of Pennsylvania, in 2003 as the founder of The Culture Club at Wharton, which was a huge success. She runs Genius Incubator limited which helps companies raise capital.
Articles on the fashion show published in The Wharton Leadership Digest and Wharton Journal can be read here:
Take a spin on the Wharton Catwalk

Reflections on the creation of a fashion show:

Smartzer is a web and mobile platform that adds an interactive layer onto video content. This allows users to see more information and to make instant purchases by clicking on items in the videos. Content owners can access their video library and add/edit tags any time from any device that supports HTML5. The main factor differentiating us from competitors is a simple tagging method, eliminating any risks associated with image recognition techniques. We also provide a native iOS application. Smartzer was founded in 2012 by Karoline Gross. Smartzer has been trading for close to an year, garnering Orla Kiely as the first client, with Ivanna Helsinki following suit, and some more high profile fashion houses and designers on the way. Karoline now aims to bring on more team members and scale out the products.

Book your free ticket now while spaces last Email your pitch/business plan to if you would like an opportunity to present at bone of our Startup Storm events.

Look out for Genius Incubator's 2 day Accelerator Program in December offering innovative startups 30 minute one to one consulations for Business Plan Reviews, Investment Readiness, IP strategy consultation, Commercialisation Strategy Review, Gap Filling, SEIS qualification etc with patent attorneys, qualified accountants, Non-exec Directors of Fortune 1000 companies. In a nutsheel, discussions with the experts would bring you the results you would otherwise achieve in a year or two, no matter where you are in your startup journey!

In association with service providers in various categories such as Magma, elance, Kilburn & Strode.

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