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Helene C.

Location:

Tunbridge Wells
Hometown: London

Member since:

June 27, 2012

Networks

What is your involvement with Web Analytics? Are you a newbie, do you use it frequently or infrequently for work, or are you just curious?

Over the last 8 years I have worked with various WA tools, including Unica NetInsight, iJento (formerly Site Intelligence) and Google Analytics I have also used marketing attribution tools (Atlas/Microsoft Advertising and ClearSaleing) to improve marketing efficiency

Introduction

Hi everyone, I have been working in the Web Analytics field for 8 years now I am Chair of the Digital Analytics Association's Education Committee (DAA) and a DAA Certified Web Analyst™


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