What we're about

Calling all brand managers, agency professionals, marketing managers, and hard-charging entrepreneurs!

The Los Angeles Brand Marketers + Agency Professionals meetup helps connect like-minded individuals and provides engaging events to help you get more marketing results fast. TARGET MEMBERS: Maybe you're a big brand that needs a faster way to hit your ambitious growth KPIs. Maybe you're a startup that needs a scrappy and high-impact marketing approach. Perhaps you've achieved some mass awareness but not sales... or vice versa?

With hundreds of live and virtual events already under our belt, we know what you need — simple, surprising, and significant insights and tips from seasoned professionals and entrepreneurs that are useful, relevant, and actionable.

This meetup group is led by Ben Kaplan — the founder + CEO of PR Hacker, the world's fastest growing viral marketing firm. In under 4 years, PR Hacker has revolutionized the PR industry with its data-driven, viral-optimized, and growth-focused approach for brands like Budweiser, Mercedes-Benz, Citi, Smuckers, and Milk-Bone. Kaplan is the bestselling author of 12 books and investor pitch trainer to startups from more than 50 countries. Please take a moment to join the Los Angeles Brand Marketers + Agency Professionals Facebook community: http://bit.ly/PRH-FB

Connect with us on Twitter: http://bit.ly/PRH-Twitter

Want to Volunteer?

We are always looking for event volunteers to assist with event staffing, photography, filming, promoting and marketing of our events. Volunteers can attend our events for free and can often bring guests. Please introduce yourself to us at the next event or send us a note at globalevents@prhacker.com with how you want to help out and why you are a good fit. Some event staffing services we may need depending on the event include: Greeters, Photographers, Videographers, Brand Ambassadors, Brand Advocates, Social Media Influencers, Bloggers, Marketing Managers, Promotional Models, Catering Servers, VIP Party Hosts, Field Managers, Product Specialists and Trade Show Staffing. Contact us at globalevents@prhacker.com to learn more and to determine if there is a good fit.

Upcoming events (1)

The Power of Calendar-Based Marketing

Online event

Calendar-based marketing created the biggest day of commerce in the history of the world — with Chinese retailer Alibaba selling more than $38 billion on Singles Day in 2019. Alibaba isn’t the only one enjoying huge successes with calendar-based marketing. There are countless examples of companies successfully leveraging this method — including Amazon, American Express, 7-Eleven, Ben & Jerry's, and even IHOP — to amplify their sales numbers. How are they doing it? What can you learn from them about how to drive immediate consumer action for your product, service, brand, or store? In this webinar TOP Global and National Today CEO Ben Kaplan will take a deep dive into the inner workings of calendar-based marketing — including the foundational viral triggers that create a sense of urgency, scarcity, and a flood of social proof. How do you take your traditional call-to-action (CTA) and transform it into a viral call-to-action (vCTA) that is 10X more effective? Drawing upon insights from PR, social media, content marketing, influencer marketing, and growth-hacking tactics, Ben's presentation will cover: * How to optimize viral time triggers to drive immediate consumer action * Why U.S. retailers like Sears are so much less effective on Black Friday + Cyber Monday than Alibaba on Singles Day * How to use calendar marketing to tap into early bird shoppers. * How calendar-based marketing (which activates consumers at a peak moment in time) represents the most transformative approach to the consumer in the past decade * How to engage your customers more quickly and compel them to laugh, cry, share, and buy * What you can do to create your brand's "ownable" moment on the cultural calendar * How to leverage other companies’ calendar days to supercharge your own holiday sales efforts in the U.S., Europe, Asia, and around the world. Ben will also share case studies from his work creating viral calls-to-action for brands like Budweiser, Citi, Milk-Bone, and PostMates.

Past events (11)

Photos (17)