It seems that wherever you look these days someone is talking about big data, data driven or evidence based decision making and digital transformation. There is a drive to collect data to make faster and better decisions.
But all this effort is for nought unless you can communicate the insights that are discovered in a way that inspires action. As a result we are seeing the field of data storytelling emerge but I have to say what we see now is merely the beta version.
This talk and some hands on practice is to propose a broader way of thinking about data storytelling and also to share some specific approaches that you can use.
Shawn Callahan is the author of Putting Stories to Work and the Founder at Anecdote, the world’s largest business storytelling company.
Shawn started his career in technology with companies such as Oracle and IBM but realised, at the end of the day, it was the human factors that determined the success of any enterprise.
In 2004 he founded Anecdote, a firm that helps leaders and sellers find and tell great oral stories.
He works with Global 1,000 companies such as Shell, Danone, Microsoft, TESCO, Allianz and Bayer all around the world.
Anecdote licenses its business storytelling programs to companies that are delivered in 6 languages in over 20 countries.
Shawn is based in Melbourne, Australia and can be contacted at www.anecdote.com. His LinkedIn is au.linkedin.com/in/shawncallahan
Wednesday 26 October 2016
• 6:00 - 6:30 networking over drinks and nibbles
• 6:30 - 7:45 exploration of the topic
• 7:45 - 8:00 wrap up and informal conversations
• 8:00 Dinner for interested parties
Room 9, Level 10,
RMIT Swanston Academic Building (Building 80),
445 Swanston Street, Melbourne