* How does the AppStore and Google Play work regarding the top 10 charts.
* How to buy the best targeted media for your app and go below 1$ CPI.
* How to make your app visibility MUCH better with Appstore SEO (ASO)
About the speaker:
Gilad Bechar – New Media Expert
Marketing Consultant for dozens of companies & academic director for New-Media & Mobile Marketing courses at Tel-Aviv University.
Helping companies upgrading their mobile & social app's retention, virality, daily downloads and user acquisition to get a better valuation for the next stage.
Consulting about mobile product and marketing: Plan and improve the company business plan. Buying targeted media and have a great launch strategy. Appstore SEO within Google Play / Apple's Appstore. New media cross promotion rules. Making the transition from random users to registered users. Implementation of some awesome virality features. Improving the hard marketing funnels. Improve the company's ROI from each user.
• VP Marketing at CallApp which were selected as a TechCrunch Disrupt NYC 2012 Finalist.
• CEO & Partner at Mobilano – Israeli mobile ad network with 50M impressions per month which belongs to Fishman's Group.
• VP Media at OnTheMob – Managing media & strategy at the biggest mobile agency in Israel for more than 30 first tier advertisers.
• Head of Marketing via Web & Smartphones at Logia group.
• Social Media marketing manager at yes.