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NYC Online Advertisers and Publishers Message Board › Viewability: Is Google on its way to setting standards in display as it did

Viewability: Is Google on its way to setting standards in display as it did in search?

Jenny
user 16343251
Palo Alto, CA
Hello NYCAdPub ad enthusiasts!
Join us on Tuesday, July 23rd at 7pm for a panel on viewability as we discuss what viewability is and why brand advertisers are so concerned about it. Learn why Google's Active View accreditation could be a game-changer and what this means to you.

Space is limited so register today.


Panel:
- Emry Downinghall, Director of Advertising: StudyBreak Media (sell-side)
- Daniel Mori, Director of Customer Acquisition: Buongiorno (buy-side)
- Daniel Levine, Director of Business Development: Integral Ad Science (technology provider)

Current attendees include:
- Yahoo
- xAd
- Martha Stewart Living
- Adconion
- AppNexus
- DoubleClick
- Sony Entertainment
- Quantcast
See you there!
Jenny
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