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Emergence of the Marketing Engineer:
Software is eating the world, and now more than ever modern Marketers rely on software platforms to engage the right audience, with the right message, at the right time. Learn how marketing technology, automation, and an engineering mindset is shaping a new type of marketer and a new type of engineer.
Join us on November 10 when we'll hear from New Relic's own Isaac Wyatt and Baxter Denney on the future of Marketing Technology and the emergence of Marketing Engineers. See a demo of our mashup of Marketing & Application Data using our real-time analytics platform, New Relic Insights.
Isaac is a marketing ops manager at New Relic. He came to New Relic with 10 years of business and SaaS experience, 8 in SaaS. His two pillars of expertise are marketing automation and marketing analytics. (on Twitter @IsaacWyatt (http://www.twitter.com/IsaacWyatt))
Baxter is a marketing ops geek, having led Marketing Ops and DemandGen teams at Citrix and Couchbase. Prior to that he was a marketing consultant, specializing in politics and sports marketing. Currently he leads the Marketing Operations team at New Relic. (on Twitter @tbdenney (http://www.twitter.com/tbdenney))
Doors will open at 5:30p for a special networking happy hour! The food and drinks are provided by Bellagios and New Relic. The presentation will begin right at 6:30p.
› FutureTalks is brought to you by New Relic (http://www.newrelic.com/) in collaboration with TAO (http://www.techoregon.org/)