What we're about

The science is clear. Facts alone do not change people's minds, and in anything other than your base, motivating through fear paradoxically leads to inaction. Progressive, Liberal and Democratic fundraising, awareness and political campaigns often unintentionally employ methods that science shows are not only ineffective, but actually counterproductive to what they are trying to achieve. A comprehensive and engaging, easy-to-access and evidence-based, set of strategies, tools, and practices to boost your success, this two-hour sprint-paced mini-workshop will send you home with skills and practices you can use immediately to supercharge your campaign.

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