Prof. Dr. Martin Hoegl-Professor of Leadership at LMU Munich

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Resource-constrained Innovation: When less is more

Martin Hoegl is professor at Ludwig-Maximilians-Universität München (Munich, Germany), where he heads the Institute for Leadership and Organization. Before joining LMU Munich, he served on the faculties of Washington State Univ. (USA), Bocconi Univ. (Milan, Italy), and WHU (Vallendar, Germany). His main research interests include leadership, collaboration, and innovation in organizations. He has published in the Academy of Management Journal, Decision Sciences, Human Relations, Human Resource Management, Journal of Business Ethics, Journal of International Business Studies, Journal of Management, Journal of Management Studies, Journal of Product Innovation Management, MIT Sloan Management Review, Organization Science, Research Policy, The Leadership Quarterly, and other journals.

Resource-constrained Innovation: When less is more
Why do some innovation projects deliver impressive results under constrained resource conditions, while other much more well-endowed projects show disappointing performance? This talk addresses this question and comes in two parts. First, it provides a brief overview of a 10+ year research program on resource-constrained innovation. Second, it reports on one specific study situated in the highly constrained environments of emerging economies and how this affects individuals’ underlying cognitive styles – and hence their creative approaches for innovation under constraints.

Professor Dr. Martin Hoegl
Ludwig-Maximilians-Universität München
Institute for Leadership and Organization (ILO)
www.ilo.bwl.lmu.de, www.linkedin.com/in/hoegl