January 9, 2014
When I heard the term.
Strategies that are entertaining and impossible to ignore. Like cartoons and comics.
This guy: http://tomfishburne.com/
The Penn Archeological Museum. Because I think mummies are cool.
I'm a syndicated cartoonist(my strip, Edge City, can be seen daily in the Inquirer) who also does custom comics and infographics for business and marketing.