Google Analytics + WordPress 102: A Dive into GA's Data Reporting Abilities

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pair Networks, Inc.

2403 Sidney Street #210 · Pittsburgh, PA

How to find us

Park in any open spot in the lot in front of the building. Enter at the main entrance in the center. Use the intercom to call pair Networks (#210) and you'll be buzzed in. Go to the 2nd floor and follow the WP signs, to your right, to office #210.

Location image of event venue


Google Analytics (GA) is a powerhouse tool for getting data about the visitors to your website. So, you have it installed on your WordPress-powered site. You have looked at the data a bit, but now you want to know more about how to make good decisions based on that data.

By understanding how GA works better, and further what reports to look at (and how to modify them for the data you really need to see), your site can gain greater visibility and conversions. Join us for this informative deeper look at GA and its abilities.

Disclaimer: This talk isn't for absolute beginners. If you've used Google Analytics and WordPress before or you attended the 101 meetup (, please join us!