ProductTank Charlotte
ProductTank Charlotte
Public group

340 E 16th St

340 E 16th St · Charlotte, NC

How to find us

Duke Energy Innovation Center at Optimist Hall

Location image of event venue


Join us as Jason Rome from Skookum discusses how companies can empower their product teams to help guide digital transformation, enable innovation and stay grounded in delivering an excellent end-to-end customer experience.

This session will help you discover:

Where the Opportunity is in Customer Experience
Things companies can do right, things to stop doing wrong and how to create the connective tissue.

Tools for Approaching the Opportunity Landscape
Picking the right tool to get a complete view of the user.

How good CX understanding can prioritize Digital Transformation and Innovation

Jason Rome is the Director of Digital Strategy & Customer Experience at Skookum. Jason and his team work with some of the most recognized Fortune 500's in the US, across many industries. The Digital Strategy & Customer Experience team helps organizations with customer persona and empathy research (internal and external), journey mapping, UX/UI design, rapid prototyping, and overall product strategy.

530-6pm: Networking and Pizza
6-730pm: Presentation/Discussion/Workshop

There is ample parking around Optimist Hall with 6 parking lots around the building, and 4 parking lots available for public use. You can also take the Light Rail to Parkwood station and take a very short walk to the building. Be sure to bring a photo ID as all visitors must be checked in upon entering.