ProductTank September: Tales from the Trenches

Myntgata 2

Myntgata 2 · Oslo

How to find us

Google maps is not correct. When you enter the courtyard, look at the centre courtyard for the monkey bars and parallel bars section. The building on that side is the correct building.

Location image of event venue


"If at first you do not succeed, then try try again..."
But what does this really look like in the field? How do we take the information we learn from one iteration and apply it to the next? What information is the right indicator to pick? Who are the right people to listen to? How long should we wait to see if what we changed worked? We've assembled three fantastic speakers to cover experience they've had in iterating in various parts of their work. Join us at Myntgata to learn from people who have been there, done that, and printed tshirts for their entire team based on their experience.

Cecilie Pérez, Head of User Research, Red Otter (Telenor internal startup)
Talking to our users regularly is key to improving our product. But conducting continuous user research is easier said than done. In this talk Cecilie will share practical tips for how you can conduct back-to-back research sprints. She has iterated her process with diverse user groups and in disperse locations; from migrant workers in Kuala Lumpur, to teenagers in Stockholm.

Mari Hæreid, VG Product Manager, Schibsted
Mari has a background from Industrial Economics and Technology Management at NTNU and NTNU's School of Entrepreneurship. For a few years she tried, failed and learned a lot as the co-founder of a media tech startup. She then migrated to the larger media company, Schibsted, where she now works as the Product Manager at VG. With many users comes great responsibility - and a lot of trial and error.

Lisa Long, Founder, Before You Code
From founding companies (Six to Start) to working in large corporates (Microsoft, Telenor), Lisa has experienced a wide variety of work environments. She'll be speaking about her most recent set of failures, er, learning experiences, rolling out product process at a fast growing startup.

17:30- Doors open for registration, drinks and food
18:00 -Program starts
20:30 - Program ends

Thanks to our sponsors Share ( and Nordea ( for hosting us.