Startups and Enterprise teams cite a bajillion reasons for epic failure rates. Each reason can be traced back to a missing detail on their customer. The popular blueprint for product development, centered around Product-Market Fit (PMF) as an inflection point, is misguiding. In this presentation, Lindsay Tabas uses professional experiences and real-world case studies to introduce a new conceptual framework to supplant PMF.
In this intimate hour with Q&A, she will:
-Discuss why more than 50% of IT projects fail and startups fail at a 90% rate and explain why product-market fit is not an inflection point
-Identify three myths that product teams and people all believe about their own ideas, solutions, and chances for success
-Introduce new benchmarks for aligning product-market fit throughout the innovation lifecycle
You can learn more about Lindsay Tabas, Lady Engineer® at www.LindsayT.com
This month we will be hosted by Wodify. Wodify is a software company that builds products for gym owners, coaches, and athletes, around the world. Their flagship product, Wodify Core, is an all-in-one gym management solution that supports over 5,000 gyms, helping them grow while simultaneously simplifying their day-to-day operations.
You can learn more by visiting www.wodify.com!