Product Tank #12 - How to shift from engineering driven to added-value driven

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Treustrasse 22-24 · Wien

How to find us

From the subway station U4 Friedensbrücke is to walk across the bridge towards Brigittenauer Lände. Walk straight along Wallensteinstrasse. Turn left at the Treustrasse, you will find our office on the right side at Treustrasse 22.

Location image of event venue


We have a talk by Thomas Untereichner, VP of Product and Christoph Reismüller, Head of Engineering at ready2order:
How to shift from engineering driven to added-value driven
The ready2order story shows how a customer centric development turns into an engineering driven company within a couple of years. Development grows equally to the company size, an agile environment is installed and processes are starting to get efficient – backlog is full. So why is sales and customer success complaining and the end user satisfaction isn’t raising? Let’s have an open dialog about how to accomplish a turnaround to become an added-value driven company.

For future Meetups:
We are always looking for people who want to share their experiences and knowhow, please contact one of us with your ideas for talks: [masked], [masked] or [masked]
If you are interested in hosting a Product Tank please let us know we are always looking for locations.