Product Tank April - the Marty Cagan special

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** Product Tank - the Marty Cagan Special**

Marty has been coaching product people for many years, and mostly the questions he gets are straightforward, but occasionally he'll get a truly tough question. The type that doesn't have a clear cut answer, and it's not obvious what the best course of action might be, but can really make a difference in your success.

In this talk, he'll be posing these questions, and then sharing his opinions and reasoning. Nothing pertaining to product is off limits. We'll talk about politics, gender, culture and even (process) religion. We'll discuss prioritization and decision making, especially when we don't have as much data as we'd like; handling very difficult people especially senior executives; managing conflict on the team; dealing with low morale; changing company culture; regaining control of your time, and picking your battles.

We will also have a Q&A where you can pose your own tough questions.

Bio: Marty Cagan, Founder and Partner, Silicon Valley Product Group

Before founding the Silicon Valley Product Group to pursue his interests in helping others create successful products through his writing, speaking, advising and coaching, Marty Cagan served as an executive responsible for defining and building products for some of the most successful companies in the world, including Hewlett-Packard, Netscape Communications, and eBay. As part of his work with SVPG, Marty is an invited speaker at major conferences and top companies across the globe. Marty is also the author of the book INSPIRED: How to Create Tech Products Customers Love.

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Timings:
6:30 - Doors & free bar open
7:00 - Talk starts
8:10 - Q&A

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A huge thanks to our sponsoring partner this month, Optimizely - https://www.optimizely.com

Optimizely is the world’s leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization across websites, mobile apps and connected devices. Optimizely enables businesses to experiment deeply into their technology stack and broadly across the entire customer experience.

The platform’s ease of use and speed of deployment empower organizations to create and run bold experiments that help them make data-driven decisions and grow faster. To date, marketers, developers and product managers have delivered over 700 billion experiences tailored to the needs of their customers.

At Optimizely, continuous experimentation isn’t a product, it’s our DNA. It’s why we never stop trying new things and pushing ourselves to deliver for you. The way we see it, you’re the expert on your customers and your business. It’s our job to help you stay that way, getting sharper every day and turning even the most commonplace interactions into opportunities to learn and grow.

Because the most successful businesses aren’t the ones with all the answers. They’re the ones that keep asking the big questions.

Visit www.optimizely.com to learn more.