Click Here To Register! (http://www.patca.org/index.php/events/viewevent/147-leverage-how-to-grow-your-consulting-practice-with-less-marketing)
For many consultants, marketing is a necessary evil. We know we need to do it, but it’s hard to find the time and resources required. When we’re busy delivering for clients, we don’t want to take time to market, but if we don’t, we risk not having a full pipeline of new business.
Consider a different approach to marketing: getting more results by doing less.
Award winning marketing expert Linda Popky, President of Leverage2Market Associates (http://www.leverage2market.com/), will discuss key factors to consider in approaching marketing for technical consultants. You’ll learn why it’s so important to apply discipline to your marketing efforts, as well as a simple, straightforward way to market your practice more effectively. Find out how to avoid the top 3 mistakes consultants make when marketing their businesses.
REGISTRATION: Advance Registration Preferred by Tuesday, March 11 at 5 PM. Late Registration and Walk-Ins Welcome.
VENUE DETAILS: Ramada Inn Silicon Valley, 1217 Wildwood Avenue, Sunnyvale, California 94089
COSTS: $20 for Members, $40 for Non-Members, $25 Guests of Members, and $25 for First-Time Attendees.
New non-meal policy ($5 off registration fees): $15 for Members, $35 for Non-Members, $20 Guests of Members, and $20 for First-Time Attendees.
MENU: meat pasta OR vegetarian pasta. Dinner will include salad, bread, and beverages.
As menu is catered, we will try to accommodate as much as possible a meal or meal preference for late registration and walk-ins.
About Speaker: Linda Popky
http://photos2.meetupstatic.com/photos/event/7/4/1/a/event_335009722.jpegLinda Popky is the founder and president of Redwood Shores-based Leverage2Market Associates. She is a consultant, author, speaker and educator who helps organizations use marketing to transform their business and dramatically improve the bottom line. She’s been named one of the Top Women of Influence in Silicon Valley and inducted into the Million Dollar Consulting® Hall of Fame. Linda is Past President of Women in Consulting (WIC) and a member of the Strategic Development Board for Watermark, the organization for exceptional women. She is the first marketing consultant certified worldwide to offer the Private Roster Mentoring Program, the host of the MarketingThoughtLeadership.com (http://marketingthoughtleadership.wordpress.com/) podcast series, and the author of a forthcoming book on how to achieve better results with less marketing.