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New Meetup: The Fundamentals of Search Engine Optimization (SEO)

From: Maggie H.
Sent on: Thursday, October 1, 2009 3:00 PM
Announcing a new Meetup for Digital Publishing Group!

What: The Fundamentals of Search Engine Optimization (SEO)

When: October 21,[masked]:30 PM

Random House--Dr. Seuss Room
1745 Broadway
New York, NY 10019

We're excited to welcome an SEO/SEM expert from Clickable, Hanny Hindi, to discuss the fundamentals of search engine optimization (SEO). He'll begin by explaining the principles of SEO, showing how you can make search engines like Google work for you. He'll then talk about "demand creation" through book publicity and introduce ideas about how publicists can connect authors with online communities in their areas of interest.

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