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Key Factors That Differentiate High Performance Product Teams

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David F.
Key Factors That Differentiate High Performance Product Teams


What is it that high performance teams have that other teams lack?

Successful product development is complex. It relies upon purposefully melding people, processes, and tools to deliver results. Given the complexities, organizations often lack data about what leads to a successful outcome or the factors that can aid organizations to be more successful.

The Study of Product Team Performance has six times dug deep to find the data and identify those factors.

This webinar shares what we’ve learned this year: factors that can increase your product organization’s success, from innovation to product management to team performance. Along with a few highlights of the remarkable insights previous studies revealed. If you are looking to improve your product team’s performance join us to learn more!

3-5 key insights that the attendees will learn from this session:
- 5 innovation insights
- The current state of product development methodology adoption and which method is most strongly associated with product profitability
- The surprising product backlog tweaks that make dramatic difference
- 5 key regression analysis findings that are highly correlated with product team success.

Speaker: Greg Geracie
Greg Geracie is a recognized thought leader in the field of product management and the CEO of Actuation Consulting, the world's leading product management consulting and training organization. Actuation Consulting is a global provider of product management consulting, training, and advisory services to many of world’s most well-known organizations. Greg is the author of two global best sellers Take Charge Product Management and The Guide to the Product Management and Marketing Body of Knowledge.

Greg is a former board member of the Business Architecture Guild where he contributed to the most recent version of the BIZBOK Guide. As an industry expert, Greg has also been asked to contribute his product management expertise to a growing list of professional bodies of knowledge, including the Institute of Electrical and Electronics Engineers (IEEE) first ITBOK and the latest BABOK Guide.

You can learn more about Greg and Actuation Consulting at

Speaker: Ron Lichty
Ron Lichty has, for 30-plus years, championed delighting customers. He believes that strong product/engineering collaboration is essential to achieving that goal. In addition to collaborating on the Study of Product Team Performance, Ron co-authored the Addison-Wesley book Managing the Unmanageable: Rules, Tools, and Insights for Managing Software People and Teams, now in its 2nd edition (

Ron spent seven years as a programmer, two years as a product manager, and 25 years managing product and development organizations at all levels - to VP of engineering, VP of product and CTO - at companies ranging in size from tiny startups to Charles Schwab, Fujitsu, Stanford and Apple.

He is now an engineering management fire jumper focused on transforming chaos to clarity in software development: he advises executive leaders how to untangle the knots in their product development organizations, trains execs and teams in agile, and coaches development teams and leaders to make software development hum. (

Ron has long been a popular speaker at product, development and agile meetups and conferences.

Host: David Fradin
David Fradin has trained thousands of managers throughout the world in the successful management of products. With over 47 years of experience across major companies, 75+ products and services and 11 startups, he infuses his workshops with insights gained as an expert product leader, product manager and product marketing manager at companies like Apple and HP.

Event Sponsored by Spice Catalyst and Wiley
Online event
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