Past Meetup

BIG Story Formula: Get More Business, Tell Better Stories

This Meetup is past

3 people went

Every 2nd Thursday of the month


600 B St · San Diego, CA

How to find us

Check in at third floor. We are in room 3E.

Location image of event venue


It should be easy to get more business, by telling better stories.

Big companies like Apple, Abercrombie & Fitch, and BP Amoco, grow their contact list by launching their brand; use their brand to turn even more customers into contacts, and grow their brand to expand their business into new markets and areas.

But almost no entrepreneurs can tell us what a brand is, why it's important, and how to use it.

That's why, for three years, business owners have been walking out of the BIG Story Formula meetup in an hour with a crystal clear understanding of the real value they provide, and the best way to talk about their value to their customers.

If you stop, stutter, or ramble on when explaining what you do in person, on stage, or on video, this FREE meetup is for you!

"After years of helping people earn masters degrees in business and marketing, as well as start and grow startup companies, I created the BIG Story Formula!...because I believe that entrepreneurs who are making a difference, like you, should be able to answer the question "What do you do," with the clarity that gets immediate attention, as well as creates emotional connections that grow your contact list and builds your brand." --Eric Westreich

In an hour, you will Listen, Write, Talk, and get Feedback on your brand so that you become absolutely clear, and get comfortable telling your story to anyone, anywhere.

Feel free to bring your lunch!

Check in at Wework 3rd Floor Reception

For those whose time is valuable, we will compress 90 days into one intensive Brand Clarity Live event in March. Business owners should get on the BIG Story Formula Notification list now:

Street Parking is Best, or you can try best parking, or the lots at B st and Tenth Ave are usually $7 for two hours.

We meet every other Thursday (2nd Thursday Downtown SD, 4th Thursday North County)

"Best FREE Meetup in San Diego" -Steve Bickel

"If you want more business, try telling better stories." --John Ramirez

"It was really nice to have that personal feedback for your story. It was great to have a format to follow to make the story creation easier. Sometimes that personal touch and that extra support is all you need to make a big difference to how you and your business come across to others. Thank you!" - Colette Gallagher

"Jam-packed with helpful info and insights! Thank you!" - Jessika Jake

"A fuzzy story is a fuzzy business - Get your story right. This was a great session on clarifying your message and understanding the key elements of a pitch with an opportunity to get feedback on "your story". Perfect for budding entrepreneurs or those well on their way with building their business." - Greg

"Eric is brilliant and has the gift of cutting through the fat to get to the core message." - Maria Keckler

"Amazing information!! Very helpful if you want to take your idea and create concrete steps to reach your goals." - Daniel Alejandro Rojas

"I Love the Big Story Formula and each session not only gives you details on a new aspect but also gives you the chance to try out your own version and get feedback." - Nancy Neigus

"Thank you Eric! Great conversation and insights :)" - Heather H.

"It is always good to meet with people committed to action." - Wade Taylor

"Eric helped my company Cultivate to deliver a clearer branding message to future clients. I appreciated the relaxed atmosphere and his guidance in brainstorming ideas. Thank you Eric." - Allen

I attended my first session today and was blown away. Eric doesn't throw things at you, he uses the Socratic method to lead you. He challenges you to think about your business. I've been a business owner for over 20 years, and will say that if you a a business owner or professional who wants to grow your business...this is an excellent workshop. Thanks Eric!
- Robert Moore

Attendees (3)