Past Meetup

SearchNorwich 3: Better CTRs and client relationships

This Meetup is past

53 people went

First Floor Event Space

St George's Works 51 Colegate · Norwich

How to find us

Take a step in and go through the doors directly ahead of you and up the first stairs, turn left and you’ll see a sign for “First Floor” – you’re almost there! Go through the first door on your right and you’ll walk into the 1st Floor Event Space.

Location image of event venue

Details

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A free event dedicated to search marketing!
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More details at: https://searchnorwich.org

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What's this one all about?
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SearchNorwich 3 is going to get technical with Andrew Martin talking to us about one of the most important aspects of SEO in 2018: Schema, specifically, how you can use schema to improve your click through rate (CTR) in the search results.

We’re also welcoming Ashley Hewett from bangbangDigital who is going to be helping both clients and agencies with some tips on how to improve your relationships.

Our charity spotlight this month is going to be from Lisa Becker, who is the Fundraising Officer at Keeping Abreast, a charity that offers support groups across the UK for women facing/considering reconstructive surgery, to meet/talk to others who have been through it.

SearchNorwich is a free meetup for anyone interested in search marketing, whether you’re brand new to search marketing or a seasoned agency/in-house practitioner, you’ll find something at one of our accessible, expert “share not sell” talks and inclusive networking

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The focus of our events is to:
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1) Learn more about search marketing and all it entails
2) Meet new people and fostering cooperation
3) Share practical and actionable advice so we can stay one step ahead

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Event Schedule:
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Time: 18:15-18:45
Meet new people
Grab a name badge and a drink, wear a smile and you’ll meet some lovely people who want to talk to you about search (and probably other stuff, too!).

18:45-19:00:
Charity spotlight: Keeping Abreast with Lisa Becker

19:00-19:30
Speaker: Andrew Martin: How to use Schema to enrich search results and improve CTR
This session introduces Schema, and explains how you can use it to help search engines better understand your company, your website and your online content, and present it in a more interesting way right there in search results.

19:30-20:00
Speaker: Ashley Hewitt: 3 key stages for client relationship success
Understand how the impact of your working relationships can cause issues and learn how to improve trust, client retention and business success.

20:00-21:00
Networking and chats
Refill your glasses, share your thoughts on what you’ve just learned and meet some new people! Drinks and snacks are kindly provided by our November 2018 sponsors, Integro, R13 recruitment, MP Videography & Photography.