• 17:30 - Arrivée des participants, pizza, breuvages et réseautage
• 18:00 - Introduction
• 18:10 - Présentations
• 20:00 - Fin de l'événement (peut être plus tôt)
FACE RECOGNITION AND PERSONALIZATION: DATA-DRIVEN MARKETING IN A BRICK & CLICK STORE
Par Rodrigo Peplau, Solution Architect @ NishTech
Cette session sera présentée en anglais et à distance
Sitecore is a powerful Digital Marketing platform, with personalization tools that enable the creation of fully personalized experiences for different audiences. Combined with many headless options, personalized content managed in Sitecore can be distributed on multiple platforms and channels. This presentation shows how Face Recognition and Sitecore can be used in a brick & click store, taking advantage of customer's online behavior to provide fine-tuned personalized experiences. Face Recognition is presented as a much less intrusive way to identify contacts. We will expose the tools available to help (Libraries, Web APIs, techniques), and the challenges of build such a system: from face capturing and previous validations, XConnect operations for contact matching and identification, to the presentation of personalized content to the final user.
Rodrigo Peplau (@rpeplau) is a Solution Architect at NishTech, Inc. Due to community initiatives, Rodrigo is proudly recognized 4x Sitecore Technology MVP (2016-current). Along with his Team Go Horse, he won the Sitecore Hackathon in 2017 and 2019. With the same dedication, Rodrigo loves to grow Sitecore teams and solutions.
START YOUR PROJECT OFF RIGHT WITH FLUFFY TRIBBLE!
par Ben Lipson, Solutions Architect @ Perficient
Cette session sera présentée en anglais
What if on-boarding a developer to a project didn't have to be such a chore? Imagine being able to jump into a project at a moment's notice and be ready to dive right in in a matter of minutes. If you feel that developers should be able to focus on development without the hassles of ramp up, then this talk is for you. I'll be demonstrating how many of the challenges that face developers coming onto projects can be simplified with devops scripting.
Using these processes, teams should be able to pull additional developers in and out of projects very quickly without the need to have lengthy walkthroughs, collaborations, and hand-offs.
Ben Lipson is 3-Time Sitecore Technology MVP and owner of the Open Source Sitecore Tools Leprechaun and Synthesis
De la pizza sera offerte pour le souper.
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