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Sony Photography Workshops, Try the A7 and A7R at Fashion Week

Are you interested in fashion?


In Canada Toronto's Fashion Week is one of the main fashion events in the country.


Join Sony of Canada at Toronto Fashion Week on March 21, 5pm.
Join the waiting list for a chance to watch and shoot the Madame Moje Show with Sony's new Sony A7 and A7R.

This is not first come, first serve, lucky members will be selected from the waiting list on Wednesday March 12, 2014 for the event. Toronto Fashion Week is not open to the public and we have limited spots. You will only be able to attend one show out of the entire week. 

Meet at David Pecaut Square (right next to Roy Thompson Hall) at 4.30pm. If you can come earlier please do, so you can grab your tickets and have a chance to look around before the show starts. Don't forget to come back to the Sony Booth at 4.30pm so you can enter the hall. There is only a 15 minute window to enter the show and guests that are late are unlikely to get in.

Also don't bring a DSLR style camera since they wont let you take it in. Do bring SD cards so you can save your images.

When you arrive you will see the registration area and at the booth marked "Sponsors" you will find your ticket under your name.

Since Sony is paying for this meetup, only Sony cameras can be used at this event. This event is about trying out the A7 and A7R camera.

Attendance and "No Shows". If you can't make the event please cancel 24 hours before the start of the event. If you fail to cancel you'll be recorded as a "No Show" and could be dropped from future events.

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  • Kam W.

    The event was a new experience to me and is awesome.
    Patrick is helpful to hand out the camera and gave some tips on the setting of the camera for shooting in the fashion show.
    I was there at 3:45 pm and followed the instruction given above. I went to Sponsors desk and got my ticket. Then I went into the venue and at the Sony booth around 4:15 pm. I got my camera from Patrick. It was smooth and great.
    Thanks Patrick and Rob for organizing this event. Definitely it gave me another experience of shooting under continuously motion.

    1 · March 21, 2014

  • Karl O.

    This event was awesome. The seats were incredible - right up close and personal this time. The fashions were also incredibly sexy and sophisticated (and wearable!) Thanks so much Patrick for the tips and Sony Canada for putting it together. The photos turned out incredible.

    March 21, 2014

  • Kam W.

    I will go downtown earlier and want to take some photos of downtown street with my NEX6. Is there any issue if I carry my NEX6 to the hall?

    March 20, 2014

  • Karl O.

    This is my preferred show - if only I could use the QX100, but A7x would be OK too.

    March 10, 2014

    • Patrick C.

      Hi Karl, we will have qx100's at the show. U can use it if you like.

      March 13, 2014

  • Karl O.

    I'm on the wait list for this event only now.

    March 11, 2014

7 went

Our Sponsors

  • Sony

    Sony cameras and lenses

  • Profoto

    We use Profoto Studio Flashes at our events

  • Zeiss

    Zeiss lenses are used at these workshops

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