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Images and video make for really shareable content on social media. We look at how you can use them more effectively in your social media updates and how the approach differs from platform to platform. You may be familiar with Facebook and Twitter - but how about Instagram, Pinterest, Tumblr, Vine, Vimeo, YouTube and Google+?
And then there's the text that goes with them - what do you say with your image and video content to create a compelling package that will get people clicking like, commenting and sharing?
We'll also look at how images are an essential part of creating a compelling profile for your social channels. People make snap judgments when they come across your profile for the first time - how can you use images effectively to encourage them to stick around?
Hosted by Sue Keogh from Sookio, a panel of expert practitioners will talk through their experiences and share their tips for making the most out of images and video on your social media channels.
Joining us is the Homepage Editor for entertainment site BuzzFeed, Cate Sevilla (http://sookio.com/blog/buzzfeeds-cate-sevilla-joins-sookio-masterclass-panel), along with Hannah Craik of online fashion and beauty retailer, ASOS (http://sookio.com/blog/hannah-craik-of-asos-joins-sookio-masterclass-panel), Neil McClarty from Cambridge games studio Jagex (http://sookio.com/blog/neil-mcclarty-of-jagex-joins-sookio-masterclass-panel) and Subi Gnanaseharam, social media guru for Jamie Oliver Ltd (http://sookio.com/blog/subi-gnanaseharam-of-jamie-oliver-ltd-joins-sookio-masterclass). They'll be sharing their unique experiences of using image and video to drive engagement with a target audience.
Following up on the masterclass, Sookio will also be running a one-day social media course (http://sookio.com/training-and-workshops) for those wanting to capitalise on tips they picked up from our guests.
Guests who attend the masterclass will also get a special discount code on the night for reduced entry to the course.
More info here!
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