What Every Entrepreneur Needs to Know to Startup their Startup
This four-part series aims to democratize access to the essential information business lawyers know and charge thousands of dollars to access. With two decades experience working exclusively with startups, Attorney Anessa Santos breaks down the barriers to high-level business and securities law, sharing the well-kept secrets of the profession for the benefit of the American entrepreneur. There will be time for questions at the end of every session.
Securities Demystified: Whether you are raising money from friends, family or strangers by convertible note, SAFE agreements, equity or debt, raising money for your business is highly regulated. Making mistakes can be incredibly costly and can even carry penalties of jail time. Securities demystified spells out the specifics of how to raise money for your business and not go to jail. A literal “how-to”, this session lays a clear foundation that launches into the following 3-parts of the series.
Business Foundations: Having been taught the importance of strong and decided business foundations in Securities Demystified, this session takes a deep-dive into the different kinds of business entities and accompanying tax election. In this session, you will learn why selecting subchapter “s” taxation can kill your fundraising efforts, how the IRS can tax you on money you never received, and more!
Contracts, Clauses & Covenants: Did you know Florida has the strongest employer-favored non-compete laws in the entire United States, or that California only enforces non-competes under the rarest of circumstances? Did you know that including the words “best efforts” practically means you have to bankrupt your company to meet that standard? Whether you are entering into a written agreement to raise money, secure that strategic partner or define an SOW with an independent contractor – LANGUAGE MATTERS. In this class, you will learn about the different kinds of contracts, key provisions and how to watch out for hidden language that can derail your company.
Primer on Intellectual Property: Every business has intellectual property which is valuable and deserving of attention and protection. Even if your sole focus is on raising money for your business, valuing and disclosing your intellectual property is a critical element of the fundraising process. In the final part of this series, you will learn about the key attributes of copyrights, patents, trademarks, trade secrets, and how to properly identify, license and disclose them.
Who is Anessa Santos?
Anessa has 16 years’ experience providing trusted business counsel to technology startups and scaleups on matters of blockchain and fintech, business development, corporate law and governance, intellectual property, and securities. She is a frequent guest lecturer at Universities, conferences and seminars around Florida on varied topics such as the business of startups and the law, blockchain, fintech and ethics in data analytics, intellectual property and securities. Recently voted one of Orlando’s Best Lawyers, Anessa mentors Orlando’s technology accelerator Starter Studio. She is Corporate Counsel and Director on the Board of the Florida Blockchain Business Association, and is an active member of the Florida Bar’s Technology Law Committee, Computer Law & Technology Committee and Digital Currency Task Force. Anessa has formally studied Blockchain Strategies and FinTech at the University of Oxford’s Saïd Business School. She received her law degree from the University of Dayton, and a Bachelor’s in International Diplomacy from Wright State University.