What we're about

“Many entrepreneurs who build great products simply don’t have a good distribution strategy.” ― Marc Andreessen, Andreessen Horowitz

Traction is one of the main reasons why startups fail. Startup Traction is a community-driven grassroots movement to teach startups distribution strategies and tactics to get, keep, and grow customers and users at scale. We host meetups, workshops, as well as conferences in different cities featuring founders and growth experts from some of the fastest-growing companies.

Founded by Boast.AI R&D Tax Credit Software (https://boastcapital.com/) & Launch Academy (http://launchacademy.ca/)

Upcoming events (2)

Anatomy of a VC Term Sheet

Online event

The key to a successful startup fundraising journey is mastering one of the final steps – the term sheet. Designed to outline the conditions of the investment, term sheets can be overwhelming and complex to navigate. Understanding SAFEs, Convertible Notes, what’s negotiable, and what’s not, there are a number of technicalities you want to get right. On August 4, Anil Advani, Founder & Managing Partner at Inventus Law joins us to go over the key terms of the Term Sheet and how they affect a startup's valuation, ownership, and control. Anil is a startup lawyer, angel investor, and mentor to early-stage startup founders in Silicon Valley and across the world. Anil will be discussing: - Valuation: Pre and post-money - Liquidation Preference - Voting Rights - Exit Rights - Founder Vesting, Lock-in, Indemnity and more Register now: https://us02web.zoom.us/webinar/register/5815954622251/WN_T1ZdDun0Sc2p-Wuuk1QJDQ Presented by: Boast.AI R&D Tax Credit Software - https://boastcapital.com Launch Academy - https://www.launch.vc

GitHub's Playbook for Building 10X Products

Online event

On August 6th, GitHub's CTO, Jason Warner joins us to share his playbook for building 10x products. He'll cover how to prioritize features, ship products faster, and build and scale world-class engineering teams from a small startup to hyper-growth. In this session, Jason Warner will share: - Tips and techniques for building businesses with modern software development and open source at the core - How faster software development, faster testing, higher innovation, peer review, openness, and transparency are surefire ways to catapult business growth - How to build and scale world-class engineering teams - KPIs and metrics executives and engineering leaders need to keep top of mind Limited spots, so register now! https://us02web.zoom.us/webinar/register/1615942612235/WN_76cMFeA_Tkup2FGDQgyigQ Presented by: Boast.AI R&D Tax Credit Software - https://boastcapital.com Launch Academy - https://www.launch.vc

Past events (16)

Photos (16)