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How to Get Your Fashion Collection Retail Ready



Get your Fashion Collection Retail Ready!

Do you wonder if your line is ready to be seen by buyers?

Don’t have a clue what a linesheet is but heard you need to have one?

This workshop is perfect for you if..

You already have your product but don’t how to approach retail buyers

Are feeling stuck and frustrated

You don’t know how to price your product

Preparing for a trade show

Whether you’re selling your designs at a trade show, online, cold calling or emailing a buyer-a successful fashion business is only successful if you have sales!

MOST designers find selling their product the HARDEST part of their business.

They spend all this time, energy and money developing a collection when it comes time to sell, they just spin their wheels!

I’ve been there. It’s tough sending email after email, making countless calls, getting rejected, dealing with rude people or often, hearing nothing at all.

But you know what? They called and emailed me back!

How did I do it?


With over 15 years of fashion industry experience on both sides - buying and selling, for known brands such as Calvin Klein, Harajuku Lovers, L.A.M.B. and Joe’s Jeans along with building multiple unknown brands into million dollar businesses, I know what it takes to get your line out there! I’ll give my expert fashion industry opinion on whether your collection is cohesive, priced correctly, on trend, and fits in with your target market. I will give you specifics on what is necessary to impress retail buyers, sell your effective line effectively and get your collection retail ready!

No sugar coating here. I know it only takes one chance to make a first impression!


Here's just a few of the topics we'll cover:

· Create buzz worthy marketing materials that will grab the buyer’s attention

· Pricing your products for profitability

· Making sure your line has flow

· How to deliver that winning pitch and make that sale

· The Follow up


We'll also hold a 30 min Q&A session at the end of our workshop to cover any questions you might have!


Whether you’re an emerging designer, new to the fashion business, or a fashion student thinking of launching your own label, this workshop will give you the practical insight into what to do and what not to do in order to successfully sell to fashion buyers and e -tailers worldwide!


About The Fashion Potential:

The Fashion Potential teaches Indie, Emerging Fashion Designers and students the insider tips and tricks they need to create a successful fashion brand. We teach you about the business side of fashion the right way!

Email: [masked]

Twitter: @fashpotential

Facebook: The Fashion Potential


Instagram: Fashpotential


Come join us!

When: Saturday, March 22, 2014

Time: 10:00am-12:30pm

(Q&A will take place at 12pm)


116 West 23rd Street, Suite 5 (5th floor)

New York, NY. 10011

Cost:  $20  (special meetup price)

Limited Seats are available so sign up today!

Have questions?  Email [masked].

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