2: How will AI impact marketers? - Marketing Meetup x Barclays AI Frenzy

This is a past event

50 people went


The Marketing Meetup: Newcastle is an informal, friendly place for the marketers of Newcastle to meet, learn, and share knowledge with one another. Come in 'listen' not 'sell' mode.



Jo Ramsay, Brand & Marketing Manager, Wordnerds, AI Washing: Paying for AI but Buying Advanced Analytics

Join Jo as she wades through the disingenuous claims of AI applications and looks at:

- How AI is being falsely marketed
- Who's really using AI
- Using AI to find out what customers really think and feel


Jess Evans, Head of Partnerships, Phrasee, Unlocking AI’s potential: How to see past the buzzwords and boost your bottom line.

Join Jess Evans, Head of Partnerships at Phrasee as she explains:

- The difference between AI and machine learning
- Why it matters to use AI-powered solutions
- How AI is transforming the way brands speak to their customers online


Format of the Night:

6.00PM - Doors Open - Light Snacks, Drinks, Networking, and Smiles

6.30 PM - Introduction and Talks Begin

7:30PM - Talks Finish, Networking, more drinks and happiness

8.00PM - End of the night - you leave with new contacts and fresh ideas


And finally...

Please let your marketing friends and colleagues know about this group too, I hope to build it into a great resource for the community over the coming months and years. Attendance will be taken at this event. If you RSVP 'Yes' and then do not come, you will receive a strike. Three strikes and you're outta here! This is simply a measure to allow appropriate respect to the organisers, speakers, sponsors, and your fellow community members :)

See you there!