• How to Build Enterprise Products with Blockchain Plus True Product Ownership

    Michael Anton Adam founded DocLaunch & ChainTracks.io, which leverage blockchain for document authentication and information gathering in one cohesive system to improve the customer experience and reduce auditing pains. Soon Chain Tracks will be offering the technology as a SaaS product in partnership with Microsoft. In this talk, Michael will demystify what blockchain is and how it can be used in enterprise and to build digital products. You'll also hear from Nicole Diederich, product manager at Watermark Insights, who will talk about how to create space for true product ownership. Product managers are supposed to be the CEOs of their product. But what if the original PM for your product was the actual CEO of the company? Transitioning roles and responsibilities as companies grow and merge is challenging, to say the least. Learn when and how to say “no” to your boss by casting a strong vision for your product—and then delivering. And Dana Hart, director of engineering at Northwestern Mutual, will cover how to team up with engineers. While there are many ways to run your agile or scrum team, the key partnership is between the product owner and the engineering lead. The healthy conversations and give-and-take between the two roles are essential to delivering a successful product. DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & Beverages will be served The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

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  • Super Powers of Product Ownership w/ Agile Coaches Jeff Maleski & Jeff Bubolz

    Super Powers of Product Ownership w/ Agile Coaches Jeff Maleski and Jeff Bubolz Would you gamble your yearly salary on a coin flip? Oftentimes we bet larger sums of our companies’ money without even knowing we have such slim odds. At this event, they’ll cover: >how to lower the stakes when gambling on a product with your company’s money >forecasting tools to increase your odds of success >implementing a feedback loop to measure the value of your product DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beverages will be served! The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

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  • Designing VR for Trauma & Pain Relief + Crowdsourcing Innovation at Your Company

    This month at MKE Product Brew, founder of Custom Reality Services, Kelly Fitzsimmons, will present on her company's work in developing VR experiences to help patients alleviate pain and treat trauma. She'll also dive deep into how her all women-led team brings a new perspective to the development of the technology and how inclusion can greatly benefit the success of products. You'll also hear from Coby Skonord, partner and head of strategy at IdeaWake, who will talk about his crowdsourcing platform and how it has helped companies add millions to their bottomline. He'll dive deeper into how to create an innovation engine within your company and various models of success. And Aviad Stein, executive director of product innovation and client partner at Alpha, will present on "Experimentation as a Methodology," covering how to innovate and disrupt while reducing risks, bias, uncertainty and unknowns. As a bonus, attendees will also get to experience a virtual reality film designed by Custom Reality Services about Arthur Ashe, the first African American to win the US Open, screened at Sundance Film Festival! DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beverages will be served! The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

  • Applying Data to Improve Customers’ Lives & Developing MVPs Without Code

    Stop by MKE Product Brew this month to learn a few important skills every product manager should have in their back pocket. Jesse DePinto, cofounder of FrontDesk Now, will cover how he was able to use no-code tools like Zapier and Airtable to help grow his company. The corporate rental housing platform he launched in his basement is now VC-backed with more than 30 employees in just 2 years. Without having any software experience, he had to rely on these tools to build fully functional prototypes to create his web-based product. You’ll also hear from Mark Seghers, chief business development officer at Healthio, which develops health-tracking devices that can monitor glucose levels, blood pressure, activity, medication and more—and sends alerts to doctors and loved ones. Mark will dive into some of the opportunities, challenges and privacy concerns that come with collecting data from users. And Kirsten Haglof, senior technical product manager at Northwestern Mutual, will share a case study for a product where everything seemingly went wrong. She’ll discuss lessons learned, including how to avoid friction and delays and ensure consistent messaging, that finally led the product to become a success. DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beverages will be served! The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

  • Crash Course in Product Marketing, Hardware & Building a Product Team

    Crash Course in Product Marketing, Hardware & Building a Product Team This month we’ve got something for everyone! Raise your product marketing game by learning how to leverage content and storytelling to drive product adoption. Then elevate your understanding of hardware product development plus leadership lessons in building a successful product team. Presenters include Cheyn Crangle, co-owner of Margle Media, who grew a small-scale Facebook video project into a multimillion-dollar content creation company. He helps market products from a multitude of industries, and the company’s videos collectively receive more than 1 billion views each month. In this talk, Cheyn will share storytelling tips to help increase brand awareness of and loyalty to your product, getting to the emotional value to attract and retain the right customers. You’ll also hear from Bill Wagner, VP of Product at Penta Technologies, on the art of building a product management team. In his talk, Bill will make some parallels between PM teams and bands like Wu-Tang Clan and U2 to differentiate what makes some teams (and musicians) an ongoing success while others fall by the wayside. And Ilya Preston and Ashok Seetharam, co-founders of smart-packaging company PAXAFE, will cover the 101 of building a hardware product from the business perspective to designing for effective UX/UI. Their company has developed an IoT-enabled, traceable and secure packaging solution for the luxury market, in which billions of dollars are lost annually due to theft, damage and lost items. DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beverages will be served! The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

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  • Step Up Your PM Game w/Joel Palathinkal -Named Top 25 in Product + Roadmap Panel

    How do you know whether you’re building products customers will use versus what they think they want? On January 22, stop by Cream City Labs to learn from Northwestern Mutual’s Senior Director of Product, Joel Palathinkal. Named Top 25 Product People in 2018 by Product School, Joel has an array of experience working in fintech and with media giants like NBC and CBS, as well for the U.S. Department of Defense and NAVY. In his presentation, Joel will teach you how to: - Challenge what customers say they want - Apply unbiased research to make decisions - Stitch together insights - Confidently build products that customers are not asking for - Have the foresight to see what customers will need five years out You’ll also hear from Product Manager Jesse Filo from Skygen on applying qualitative and quantitative analytics to drive user-centric design as well as a talk from Tatianna Hansen from LPi on building a product with Salesforce. The three presenters will then share the stage for a panel discussion, “New Year, New Roadmap,” on best practices for setting strategic goals and long-term planning. DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beverages will be served! The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community.

  • Fireside chat w/Matt Cordio of Startup WI + Product Managers @ Popular Pays & NM

    We’re back! Thank you to the awesome, knowledgeable speakers and panelists who kicked off our first event—and to all the attendees who made our first foray into MeetingUp in Milwaukee a huge success! If you haven’t seen the highlight reel on the Milwaukee Product Brew page, take a look here: https://www.youtube.com/watch?v=TeDfBGMUUQ4&feature=youtu.be (The content will make you want to build products, but the music will make you want to get into extreme sports.) Speaking of, many of us marvel at how talented professional athletes are, but we can’t help but wonder, “How did they get there?” One of the many highlights from our first event was a panel discussion on “What differentiates a good product manager from a great one.” The answers included: those who can see the big picture—not just their piece of the puzzle—and those who are able to translate and incorporate feedback from all sides in order to ship the right product for their company. Coming up on December 11th, we invite you to join us for several informative presentations and a fireside chat that will help you go from good to great (or great to greater!). You’ll hear from other product managers in the community on how they make critical decisions as their product pivots and evolves, including how to keep innovating when a current product is already a success. (Hint: The Innovation S-Curve.) You’ll also learn about a tried-and-true business model that flopped as a digital experience, and why. Afterward, sit back with a hot cocoa for a fireside chat with Matt Cordio. As the founder of Startup Wisconsin Week, Meet the Meetups, and Skills Pipeline, Matt’s got a big mission and an important one: Creating and fostering a tech community in Milwaukee. It’s no easy task, but just like the athlete who has mastered a triple backflip, killer slam dunk, or impossible-to-defend backhand, Matt had to start somewhere. And he can use your help to keep the community growing! DETAILS: Location: Cream City Labs Time: 5:30-8pm Food & beer will be served! The Milwaukee Product Brew has a shared mission in supporting Brew City’s budding tech community, and we are thrilled for this next event. There will be food, there will be beer, and there will be ample opportunity for attendees to meet others working across industries in the same field. We look forward to seeing you there and to talking all things product!

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  • But First, What IS a Product Manager?

    Cream City Labs

    Product management is a vital role in companies of all sizes but a look across job descriptions can often leave room for confusion on what the product manager is responsible for. Dan Schmidt writes in The Product Management Triangle, “The ambiguity of the product management role is near to its essence. Within one company, the duties of a product manager can change drastically and quickly.” Well, that clears it up! Join the Milwaukee Product Brew for our Meetup kickoff to explore what kind of product manager you are and define the product manager that you want to be. We will have an in-depth discussion with product leadership to explore this with you, and also apply product management principles to design and create an interactive roadmap for the Product Brew Meetups. Stick around for our Startup Showcase, where we will have Milwaukee entrepreneurs share their story and get YOUR help in shaping their future. DETAILS: Location: Cream City Labs Time: 5:30-8pm Eats: Pizza Drinks: Local Root Beer The Milwaukee Product Brew has been handcrafted for people who are obsessed with the intersection between business, technology, and user experience. Product Brew is an infusion of digital thought leaders and rising stars from the Milwaukee startup community. We’ll also explore where the opportunities are in Milwaukee, for those who may be interested in becoming a project manager or would like to move to another company.