Live stream! From Driving User Value to Engineering Emotions

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Come and join us for the next live stream event of The Product Mentor! Sit back and listen or join with your own questions.

@ 10AM ET
How to Drive User Behavior Change to Unlock Your Product's Full Value with Nis Frome
Some of the most promising and optimal use cases for any product require buyers and consumers to first change their behaviors. Product teams must understand key aspects of psychology, incentives, and habit-formation in order to achieve success.

@ 11AM ET
Repositioning: how and when to bring your product to a new audience with Patrick Hoffman
As you gain experience as a Product Manager it’s likely you’ll eventually encounter a business scenario in which you decide to bring your product to a new audience. For the purposes of this talk we’ll focus on two cases. The first is when going from a consumer to business audience and the second is when going from one region to another. Learn how to make such repositioning a reality and some good frameworks that can help you decide when as well as how.

@ 12PM ET
Engineering Emotions with Shobhit Chugh
Are you familiar with how your users "perceive" your application or service? Do you celebrate with them when they've hit an important milestone? Adding delight and emotion to your application can have a profoundly positive impact on the user experience, create 'tweetable moments' and turn customers into evangelists. In this talk, learn how we at Google use the concept of "Engineering Emotions" to drive customer delight and evangelism especially in areas where emotion is notably absent e.g., developer tools.

RSVP to attend AND THEN at the start of this event visit http://TheProductMentor.com/live to join in!

Thanks & see you there!

About The Product Mentor

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals…

Better Decisions. Better Products. Better Product People.

Each Session of the program runs for 6 months with paired individuals…

• Conducting regular 1-on-1 mentor-mentee chats
• Sharing experiences with the larger Product community
• Participating in live-streamed product management lessons and Q&A

Signup to be a Mentor Today! (http://www.theproductmentor.com/sign-up.html)

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