(This is our last event of 2018. Make sure you come! :)
The Lost Art of Task Modelling, by Jesmond Allen, freelance UX consultant
Task models are a simple, yet incredibly powerful, design tool. I’ll talk about getting started with task modelling, and how a task model can influence design. I’ll include practical examples from the world of e-commerce and look at some common interface problems that can be attributed to poor task modelling. I’ll also look at the psychology behind task models and show why they matter so much to designing effective services and interaction flows.
Jesmond is a skilled design team leader and UX expert, who has worked in digital design since 1995. She is a freelance user experience consultant, helping clients shape their digital strategy and build design teams.
Previously, she was at internationally-renowned design consultancy cxpartners. In her 11 years there, she moved from user experience practitioner to Head of UX. Jesmond is co-author of the practical UX manual, Smashing UX Design: foundations for designing online user experiences. She has a passion for evidence-based design and loves the innovation and excellence that putting people at the heart of the design process produces.
7.00 - Doors open (join us for drinks and networking with friendly peers)
7.30 - Talk starts
8.30/9 - End
The Data & Design challenge
Data/design, quant/qual can no longer work in our comfortable silos, without qualitative and human understanding of the world, data can never reach its full potential. To fully understand not only the context of information that we can see but also the implications of what we do with that data — we need to combine these two skill sets. We will look at where, when, and how these skills can help in the design process.
Hollie is an Interaction Design Manager at Fjord, where she focuses on helping clients create products and services that excite audiences and drive engagement. Over the last ten years, she has worked in the luxury, culture, publishing & tech sectors, collaborating closely with clients to create user-centered designs for a wide range of digital products, from large-scale collections systems to small innovative app projects. Her passion projects are around trends, ethics and how technology affects society.
Prior to Fjord, she worked with various London agencies and in-house for Code & Theory, The Times and Bureau for Visual affairs where she led the UX and design teams. She mentors early-stage startups as part of the Google Launchpad program and junior UX designers through UXPA. When not designing she’s a keen traveler and Instagram addict.
Her client list includes Google, Facebook, Net-A-Porter, BBC, Southbank Centre, The V&A, Paul Smith, Wellcome Collection, The National Theatre, Deep Mind, and Roald Dahl.
"The good, the bad and the ugly: Gathering insights from parents" by Claire Gilbert, Product Manager at Classlist.
Claire Gilbert is Product Manager at Classlist, helping parents be there for each other digitally in their school communities. Prior to joining Classlist she was Product Manager at Doddle, a teaching and learning platform used in secondary schools.
7pm - Doors open (join us for drinks and meet friendly peers)
7.30pm - Talks start
8.30/9pm - End
Building communities, a talk about the power of communities to create better products and services through sharing, learning, and contributing.
Kara Kane is the community manager for user-centred design at the UK's Government Digital Service. In her role, she helps build user-centred design skills and capability across UK government. Prior to joining GDS, she completed an MA in Digital Experience Design at Hyper Island in Manchester. Before that she worked in branding, insights and innovation. Kara is a co-organiser of Gov Design London, a meetup that connects designers working in, for, or with design in government.
"Supporting online conversation and discussion in an attention-starved world" by Fintan Nagle, cognitive scientist at UCL and Imperial.
Humans have been termed "hypersocial animals." Our ability to share concepts, to communicate, and to co-operate give us great power and flexibility; but the way we communicate is changing.
In the brain of an individual, the attention system selects important information, highlights it, and makes sure that we act upon it. In the collective mind of a society, this role is played by the networks which route conversation and news between individuals and groups. Over the last 15 years, the intermediary of the publisher-broadcaster has lost its central role; the Web and social media have decentralised communication and journalism and opened up new forms of discourse.
Psychology and cognitive neuroscience show us that social media is gradually but deeply changing the ways in which we communicate. In this talk, we examine recent results on adolescent depression, body image, and behaviour change (the "extended chilling effect"). To explain, we trace the history of online communication and social media, showing how a once-open system has been gradually taken over by two forces which can be very harmful to open, free discourse: targeted advertising and political influence.
We then investigate how attention research can improve online communication. We look at the development and motivation of an online conversation platform, Lyra, which makes two innovations: the use of tree-based conversations to allow discussions to branch, and a focus on personal responsibility and ownership rather than open public fora. We show how responsible platform design can prevent most forms of spam and harassment, making online conversation less harmful and more effective.
Fintan Nagle is a cognitive scientist at UCL and Imperial. He has a background in software engineering and systems biology and now mainly works on attention and task switching. Fintan has a deep interest in online privacy (collaborating with privacy startup Hazy) and online communication (leading the Lyra project). He also teaches several psychology and data science courses.
"GDPR, email subscriptions and the user experience: why the GDPR is not as good as you may think" by AJ Justo, UX researcher at Adestra
On the 25th of May the GDPR came into effect. Most of us think of it as an improvement on the online experience of users, at least in relation to email subscriptions. Marketers are no longer allowed to pre-tick boxes and they have to inform you in a clear way of what you are subscribing to.
AJ argues that the GDPR, although a good step in the right direction, does not buy you much in terms of improving the experience of users with email subscriptions. We want users to make informed decisions, and in today’s world, missing valuable information is at least as bad as receiving useless information, or too much of it.
In this lightning talk, AJ will go through UX research that he is doing to try to find better ways of asking users to sign up for email subscriptions.
AJ works as a UX researcher at Adestra, in Oxford, where he arrived 3 years ago from sunny Spain. Through his 20+ years career he has worked on most facets of web and mobile technologies, from visual design, to development, usability and accessibility consultancy, design research or UX. Both at work and out of it, his main passion is learning new things in a hands-on way.
7pm: Doors open (join us for drinks and meet friendly peers!)
7.30pm: Talks start
Inclusive design often begins with accessibility, meaning screen readers. But being inclusive is so much more. It's designing for people, whether they can't use their arm because of a loss of limb, they're holding a child or they've temporarily broken their bones. It's about including those who can't speak the language because they're a mute, they're in a library or they don't know the language. This talk challenges the stereotypes of impairments and broadens the horizons of inclusive design.
Elizabeth is a UX Specialist at Mendeley, designing solutions for academics around the world. She is an avid inclusive design advocate, including accessibility and localisation. Her portfolio includes working for the likes of Mercedes, Royal Mail and research with refugees. Before pestering users, Elizabeth earned a First Class Honours in Computer Science and lived a former life as a developer. Outside the office, her adventures include photography, dancing and card games.
Niki will be presenting on the trials and tribulations of an agency designing their own website.
It’s like an architect designing their own office, a chef preparing the
food for their own wedding, a builder building their own house. Or, more
pertinently, a surgeon operating on herself. I've been leading the redesign
of the new Global Initiative website, an intimidating but incredibly
exciting opportunity to promote who we are, and showcase the best of our work. It’s been a journey of self-discovery, and has highlighted some
valuable insights into our process, such as the highs and lows of
collaborative design, better ways to give and receive feedback, and
developer/designer harmony - all that while experiencing it from the
client's perspective in parallel. A ‘warts and all’ discussion for anyone
who works at an agency, or is commissioning a digital project.
Also - Lightning talk to start proceedings: -
How coding and design work together - by Adrian Antoci, CTO at Classlist.
Coding and design are influencing each other more then we think. For example the framework that we are using for coding can influence design or the designer bias towards an OS can also influence the UX experience.
In this talk we will explore what are the key factors that coders and designers should keep in mind while working together.
7 pm: Doors open for networking & drinks
7:30pm - Speakers, questions, and pitches
Hope you can make it!
Big pharma is putting huge effort into developing apps, as part of a wider ‘system-based’ approach to medication usage. We know that compliance with medication is generally poor, with over half of patients not taking their medicines as directed. The hope is that apps can aid compliance, but at the moment these claims are largely untested.
The Regulators (such as the US FDA) class these types of app as medical devices in their own right. As such, this requires the app to be subject to the same usability engineering processes as other medical apps. The methodologies for applying usability engineering processes to medical devices is relatively recent, but is supported by an international standard, IEC62366. However, this standard was developed with physical devices in mind, not apps. So can these principles be applied to medical apps?
MDU work on applying usability testing principles to apps for a range of pharmaceutical companies. Also MDU are funding their own novel research into compliance and app design.
In this talk, Richard will review MDU’s experience with app testing, and will draw out some of the challenges of providing rich data for app developers with the constraints imposed by regulators.
Richard Featherstone is founder and Managing Director of Medical Device Usability Ltd., a specialist usability and human factors consultancy based in Cambridge UK. With over 15 years of experience of usability research, Richard runs the group of 8 Usability Specialists at MDU, working on a wide range of medical and pharmaceutical devices for clients globally. Prior to his usability work, Richard worked for 20 years in a variety of roles in the pharmaceutical industry, including developing breath-actuated asthma inhalers. Richard also pioneered some of the early work on using observational data to compare outcomes for different types of pharmaceutical devices.
Established in 2010, MDU works with some of the world’s leading pharmaceutical and medical device companies on their global human factors programmes. Richard oversees the research programs that MDU run, from early stage contextual research through to large-scale human factors validation work to FDA requirements. An increasing trend has seen more usability focus on medical apps, often being developed by pharmaceutical companies to support patient compliance programmes. MDU also specialise in usability evaluation in high fidelity simulated use environments, including operating rooms, intensive care and emergency care scenarios.
Doors open for welcome and network: 7pm
Talk starts: 7:30pm
Hope you can make it!
Intelligent Guides: Architecting Systems for Context-driven Interactions
by Tim Caynes, Principal Designer at Foolproof
Imagine an information system that can support pathways driven entirely by current context. Pathways that are directed by human actors, determined by the arrangement of data and the relationships between objects, and dynamically created at the moment of interaction. A system that creates meaning through the application of acquired knowledge. An intelligent guide.
How might we architect systems that supports this free-roaming? How do we think about transient information architectures and containers for experiences that are only defined in the moment?
Considering information systems and theory, the worlds we create, inhabit and navigate, and a case study looking at commercial application, this session will explore our interactions within those systems, how we manage transience through data and information architectures and how we might effectively design those systems - to create experiences based on the relationship between context and content
Tim is a Principal Designer at Foolproof, meaning that he's responsible for the integrity of the thinking behind Foolproof's experience design practice. Tim works closely with design, strategy and insight teams, and with business stakeholders and third parties, to create evidence-based designs for global brands such as Sage, Simply Health, Coke, Apple, Sky, HSBC and Shell. As principal designer, he is focused on understanding user needs and behaviours, contexts of use, and interactions with information systems, to do smart things for good people.
What Designers Can Learn from History
by Solene van der Wielen
Creating great user experiences takes a multidisciplinary team. Graphic Design, Computer Science, and Psychology all contribute to the field’s ability to innovate and better meet user’s needs. But what happens when you throw History into the mix? From how understanding the past matters to create a better future, through to the power of story, this talk will cover a few key lessons designers can learn from the study of history.
Solene is a junior researcher at a multidisciplinary agency based in London. Having studied history at the universities of Warwick and Oxford, she is passionate about human-centered design and understanding innovation through time.
"Research and design at the Home Office: building services for all"
Katy Arnold, Head of User Research, Home Office
The Home Office, like the rest of the UK government, is involved in a huge effort to modernise service delivery in line with the possibilities offered by the internet and the digital age.
Our role as designers and researchers is to re-imagine how we might deliver fundamental public services through digital channels. But we have an unusual challenge - we need to make services that work for everyone.
In this talk I will share some real life examples of how we are making sure Home Office services work for everyone who needs them, as we work to re-shape the department around the end-to-end services that millions of people have to use.
As Head of User Research at the Home Office, Katy is building a community of practitioners and raising standards of user research across the department. Katy enjoys advocating for the value of user centred design and is passionate about building public services that work for everyone.
Katy is a regular speaker at conferences and events including EuroIA in Stockholm, Italian IA Summit in Rome, World IA Day, Service Design in Gov, UX Cambridge, UX Sheffield, UX Bournemouth, Product Camp London, #GovDesign
7pm - Doors open (join us for drinks and meet friendly peers)
7.30pm - Talk starts
8.30 - End
"A super-quick journey through the interactive prototyping landscape" by Ben Coleman, Managing Director at fffunction.
Interactive prototyping is in a great place right now. There are a wide variety of tools and techniques, with new ones emerging every day.
In this talk, Ben will give a broad overview of the interactive prototyping landscape, talking through the range of tools and techniques. Whether you're a designer, developer, or a product owner / manager, you'll come away with a better understanding of prototyping tools and techniques to suit you and your projects. You'll be able to pick a toolset, start experimenting, and using them in your design projects straightaway.
Ben co-founded fffunction, a design agency in the South West of the UK. He loves user centred design and bringing users, and empathy for them, into every step of a project. He's recently written a book on interactive prototyping with his colleague Dan Goodwin. Designing UX - Prototyping is published by Sitepoint.
"UX for VR, where to start?" by Patricia Aguglia, Senior UX Consultant at HeathWallace
There are no precedents for how people should interact with things in VR and what are people expecting from it, so where to start?
I'm a passionate, creative, User Experience designer with over 10 years of expertise who loves technology and design.
Strong understanding of software products and service environments for internet, IOT, mobile and VR. I've worked most of my career in the client side,
for banks, e-commerce/retail and also in the telco industry. Currently working in an agency/consultancy for a diverse range of clients. I love the discovery phase and I've being trying to create better sketches.