Mobile UX Research: Why, When, Where, and How

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Serendipity Labs

1 South Wacker Drive · Chicago, IL

How to find us

Sign in at security and head up to the Mezzanine.

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Details

Doors Open: 5:30pm
Presentation Starts: 6:00pm

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People use digital interfaces everywhere – if users are mobile, research must be mobile too! Join Kathi Kaiser, co-founder and partner at Centralis, as she shares the why, when, where, and how of mobile UX research. Told through first-hand stories of user research on boats, in train stations, at shopping malls, and in museums, and you’ll learn how to decide where research should be conducted and how to design studies to make the most of your research time and budget. Come join us for this fun, light-hearted and informative talk!

Kathi Kaiser is co-founder and partner at Centralis, Chicago’s leading UX research and design firm. Kathi leads a top-notch team in creating great user experiences for global clients including Sony, LexisNexis and Warner Bros., as well as Chicago area institutions like the Regional Transit Authority and the Field Museum. Kathi applies the principles of user-centered design to all aspects of her work, including growing a garage-based start-up into one of the industry’s most successful UX agencies.

The heart of Kathi’s work is her curiosity about people: when she’s not in the lab or at the whiteboard, she may be found observing people on boats, in museums, at train stations, and anywhere else that the digital and physical worlds collide. Beyond her work at Centralis, Kathi serves as an adjunct faculty member at the Illinois Institute of Technology’s Institute of Design, where she teaches usability evaluation methods. Kathi holds a Master's degree from the University of Chicago and a BA from Georgetown University.

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