November 17, 2012
Investor and advisor at DesignerFund.com. Advocate of designer founders. Would love to see this concept fly in Vancouver.
Design and business strategy
10 years in web, 6 years in digital intelligence and UX, 4 years advising startups. Background in online marketing, web analytics and digital strategy. Now focused primarily on design research, service design and user experience strategy.
LeanUX, importance of user research and 'getting out of the building', asking the right questions--clearly defining the 'why' and the 'what' before delving into the 'how'.
User experience strategist interested in entrepreneurship and demonstrating how a focus on design can make any startup successful.