Past Meetup

Hands-on workshop: Making Your Linkedin Profile Work For You

Location image of event venue


Don't miss this exciting opportunity to create or optimize your LinkedIn profile in this content rich 3-hour hands-on workshop.

Making Your Linkedin Profile Work For You

Enhancing your personal brand and strengthening your digital footprint requires spicing up your Linkedin profile. Stand out from the crowd and make your professional profile work to bring you connections and opportunities. Make your profile visitors want to learn more about you and your business.

Linkedin is the place where you will get the biggest return on your professional visibility investment online. Whether you're looking for a new job or just trying to stay in the game, Linkedin rules when it comes to getting information, establishing professional connections, acquiring clients, or hiring your best employees.

Leveraging the power of LinkedIn begins with building a solid professional profile and presence – it’s time to give it your full attention.

DATE:Thursday, November 8th, 2012
TIME: 10 am - 1pm
VENUE: Bayshore Corporate Center in San Mateo, California

COST: Tickets for this content-rich event are only $65 - Register before October 31 and receive $10 off the registration price. Use the promotional code "WEBA" when registering.

WI-FI will be available - bring your laptop.


1. Review and Overview

Linkedin newly redesigned platform overview Worksheet review Review photo and name area 2. Creating Impact

Review and edit Professional Headline Create profile custom url Edit contact info Review and refine summary and specialties Review and fine tune current and past experiences Add Applications Add Sections 3. High Visibility Activities: Building your Network

Asking for and giving Recommendations Endorsements (new Li feature highlights skills and expertise) Using Search Groups (create new connections) Answers (establish expertise, credibility and create new connections) 4.Your LinkedIn Weekly Action Plan

You will walk away with completed profile that is strategic, visible and ready for next level networking. You will have a weekly action plan to continue on with high visibility activities that will result in having more connections, better positioning in search results and a boost to your website visits.


COST: $65 - Register before October 31 and receive $10 off the registration price. Use the promotional code "WEBA".


Karmen Reed founded Kickoff Topic, ( a social media marketing and online visibility solutions company that focuses on maximizing the power of social media for professionals and small businesses by creating solid online presence and visibility. Karmen’s product marketing expertise in electronics industry where she also coordinated relationships between vendors and sales teams, combined with more than a decade of experience in the publishing industry managing projects from editorial to post-production marketing, position her to help clients attain their goals from concept to market. Karmen is a passionate advocate for the power of social media relationships in building brand currency online and was named by as one of the top 20 Women for Entrepreneurs to Follow on Twitter.

Karmen is the owner and founder of Kickoff Topic, a social media marketing and online visibility strategies company that provides dynamic consulting combined with brainstorming, masterminding and deep client engagement in order to create successful customized solutions for each project. A Social Media Passionista and Online Visibility Maximista, Karmen proudly holds the titles for VP of Enthusiasm, CEO of Client Dedication Initiative, and is President of Passionate Production Department. Her “Satisfaction Guaranteed” commitment to her work has produced a loyal and devoted clientele.

Karmen, born and raised in Croatia, is a happy wife and proud mom who loves to learn, read, travel and cook. She is inspired by kindness and brings enthusiasm and passion in all that she does, especially when it comes to her family and her business.