#51: Link Building & Why It's Important with Alyona Korpusova

WordPress Halifax
WordPress Halifax
Public group

Online event

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Details

**Those that RSVP 'yes' will be sent Zoom link and password day of the meetup**

Come out for a night of learning, sharing and troubleshooting with the WordPress Halifax community.

--What to Bring--
Yourself, your questions so you can show us your WordPress site whether it is just beginning or around for a while.

-- 7:00: Zoom opens --

-- 7:10 Opening Remarks --

-- 7:15: Link Building & Why It's Important Alyona Korpusova

• What link building is and why it's important: link building is still a part of SEO in 2020, and like everything else in the digital world it has changed a lot over the past few years.
• What kind of links to focus on: are all links equal? what kind of practices are still ok and what should be avoided?
• What link attributes are, where to find them, and how to set them up on your [WordPress] website.
• Outreach strategies: spoiler - there's no "magic shortcut" but some strategies work better than others. Let's take a look at where to start along with some dos and don'ts.

Alyona (Al-yo-na) :) is a marketing strategist with about 10 years of experience in communications, public and media relations, traditional and online marketing. Originally from Moscow, Russia, she made Canada her home 7 years ago (which was one of the best decisions in her life), and moved to Halifax, NS from Toronto, ON in January 2019. With a passion for purposeful marketing strategies and actions, Alyona is also heavily involved in content marketing and SEO - particularly, link building. In her free time, she enjoys dancing and road-tripping (the hope for summer 2020 is still there).

--8:00: Happiness Bar --
We will randomize attendees into smaller breakout rooms. You can share your screen to get help, feedback, learn something new or help a buddy out. Chat and get to know fellow WordPress bloggers, designers and developers.