Past Meetup

WordPress Melbourne July 2013 Developer/Business Meetup

This Meetup is past

94 people went

Location image of event venue


This month's meetup is targeted at WordPress developers and WordPress businesses.

WordPress beginners may wish to attend the August meetup instead.

We're lucky enough to have 3 fantastic talks!

6:30pm - 7pm - Pizza & Socialising

Pizza is generously supplied by our sponsor Envato (

7pm - 7:10pm - Housekeeping, Agenda & WordPress News

7:10pm - 7:55pm: Building Scalable WordPress Applications using Google’s App Engine - Amy Unruh and Stuart Langley, Google Sydney

At this year's Google I/O, we announced the PHP runtime for App Engine ( App Engine is a platform designed for simplicity and Google scale, which lets your run your apps in the cloud.PHP + App Engine is a natural fit, and we are really excited to have PHP as a supported App Engine language.

WordPress (along with many other PHP libraries and apps) now runs on App Engine, and can take advantage of App Engine's capabilities for autoscaling, along with its services and APIs-- such as Memcache, User account management, Mail, the Task Queue, and access to Google's Cloud SQL and Cloud Storage services.
Working with Sennza (, we've also just released a Google App Engine Plugin for WordPress (, which wires in support for sending e-mail using the Mail API, and uploading and serving media files to Google Cloud Storage.

In the talk, we'll give a brief overview of App Engine and some of its features and services.Then we'll walk through the process of getting a WordPress app running on App Engine, and using the App Engine WP plugin. We'll discuss some of the ways that running on App Engine can increase the security and scalability of a WordPress app, and leave plenty of time for questions and discussion.

About Stuart
Stuart ( is a software engineer on the App Engine team at Google, based in Sydney Australia. He is currently the technical lead on the PHP runtime for App Engine, focusing on security and scalability. Before joining Google Stuart worked at Microsoft on the AppFabric team, most recently on the service bus queueing system.

About Amy
Amy ( works in Developer Relations at Google, with a focus on the Google Cloud Platform and App Engine. She has an academic background, and has also worked at several startups, worked in industrial R&D, done technical training and course development, and has published a book on App Engine.

8:00pm - 8:20pm: CSS Specificity, SMACSS and WordPress - Peter Wilson

A walk through CSS specificity, what it is, how it's calculated and when it can get you in trouble. The OOCSS/Smacss concepts of managing CSS and how to use these when theming WordPress will be introduced.

About Peter
Peter has been building websites since 1994 and maintained the web presence for Roving Enterprises until 2006. His most recent contribution to the WordPress community have been the Rapid Twitter and App.Net ( widgets. Peter is on Twitter (, Github ( and (

8:25pm - 8:55pm: 101 Ways to Elevate Yourself and Demand Higher Fees - Troy Dean

This presentation is aimed at helping web developers, particularly those using WordPress, add massive value to their clients without having to negotiate on price. It will literally give 101 ways to do this in your business, starting at the initial stage of incoming enquiry right through to site deployment and training.

There will be no code in this talk, just ideas, marketing strategies and business processes.

About Troy
Troy Dean ( is an Online Marketing speaker, coach and consultant. He specialises in helping businesses and entrepreneurs use the Internet to attract new customers and build their communities.

He has worked with hundreds of clients and helped them get measurable results for their business. Troy is passionate about measuring return on investment and delivering practical take-aways that can be implemented for immediate results.

8:55pm - Wrap up

We'll then head to the nearby Post Office Hotel for drinks.