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WordChicks - Google Webmaster Tools

Hey Girls!

Hope you're doing well.

Really pleased to be scheduling this meet up and introducing our speaker for this month to you all.

We have had  a few people inquire about using Google Webmaster tools, especially in view of the fact it's getting harder to get data from Google Analytics about the search terms people are using to find your site.

So we did a bit of hunting around and found Carol Poole, who will be talking us through some of the basics, and more advanced uses for Google Webmaster Tools. Here's a bit more about her.

So, as always here's the evening's breakdown.

6pm - Arrive, chit chat, set up.
6.30pm - News and Updates
6:40pm - Google Webmaster Tools talk - Carol Poole
7:10pm - Q&A
7:30pm - Wrap Up, Tidy Up and head for the pub
7:50pm - Hare and Grace for drinks

Carol has some questions to ask to help her prepare... could you complete this [very] short survey to help her? Thanks!

http://thewebprincess.polldaddy.com/s/wordchicks-google-webmaster-tools-survey



Carol Poole B.A. (Media/PR) Grad Dip Marketing. AFAMI CPM

Carol is a seasoned marketing professional with over 20 years marketing experience predominantly in the fast moving consumer goods industry. 

She has worked on some of Australia’s Top 100 brands in the capacity of Brand Manager & Digital Strategist. 

She started her own Digital Agency in 2010 after seeing a gap in the skills base of traditional agencies and a growing trend for insight based, performance driven marketing. 

Carol's expertise extends across:

Google AdwordsGoogle Analytics & Webmaster Tools Search Engine Optimisation / Content MarketingFacebook Marketing Digital Marketing strategyEmail Marketing Marketing automation 

Carol is a certified practicing member of the Australian Marketing Institute, which is the peak industry body for marketing professionals, she is individually qualified in Google Adwords and her agency Swoop Digital is a Google AdWords Certified Partner. 


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  • Jane D.

    Really useful and very informative, well done, thanks Carol and Dee.

    March 13, 2014

  • A former member
    A former member

    Hi there just wondering if someone can repost the link for the powerpoint file, as the one I wrote down doesnt work...thanx! :)

    March 13, 2014

  • A former member
    A former member

    Really informative evening, interesting people and I look forward to the next one!

    March 8, 2014

  • Sergio F.

    Great presentation. Many thanks to Carol and Dee.

    March 7, 2014

  • Dee T.

    Hey girls, one more thing!! If you were interested at the other events we featured in the news... here are the details


    http://www.meetup.com/Ladies-of-York/ - A meetup for Women who are connected to York Butter Factory!

    Redkite Hack to Help! https://www.eventbrite.com.au/e/redkite-hack-to-help-registration-10567853735

    Girl Geek Dinners Melbourne
    http://www.meetup.com/Girl-Geek-Dinners-Melbourne/

    March 7, 2014

  • Dee T.

    Hey girls, great night last night! So awesome to see so many people there and to have such a vibrant conversation around what Carol describes herself as a 'dry' topic!! Clearly not dry at all!!

    For those who didn't get the details down, here's a link to Carol's slides

    http://www.slideshare.net/SwoopDigital/how-to-use-google-webmaster-tools-31973182

    Thanks again Carol, was awesome to get the inside track on making GWT work for us!

    1 · March 7, 2014

  • Dee T.

    Great job Carol, thanks for coming to share your expertise!

    March 7, 2014

  • Athy G.

    Very informative.....really helped to provide some clarity & give me more confidence with using Webmaster tools. And it's also good to get confirmation that I was on the right track. Plus picked up some nifty tips..!

    2 · March 7, 2014

  • Cosette

    Thanks for the great workshop. It was informative and just what I needed to get more comfortable with Google Webmaster Tools.

    1 · March 6, 2014

  • pauline

    would have loved to go to this but unfortunately am unable to, sounds like a very interesting talk

    1 · March 5, 2014

  • katinka

    Unfortunately I can't make this meetup. I am sad it miss it as it sounded interesting.

    March 4, 2014

    • Dee T.

      Sorry to hear it Katinka, hopefully we'll see you next week at the Users meetup or the Devs one after that!!

      March 5, 2014

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